Logo for social media/Web 2.0 thought leader Charlene Li
a logo project by charlenehli

Award 1
$400
+1 more awards
Ended 4-Dec-08
This project is awarded.
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Awhile ago
charlenehli buyer
Entry Comment 9-Dec-08, 8:43pm GMT

Of your submissions, I like this one the best because it integrates the mark into the name. But your other submission that pulls out the "A" above the name also works well as an alternative. But I'm still concerned with the feeling that the name/company is disintegrating.
charlenehli buyer
Entry Comment 9-Dec-08, 8:42pm GMT

I really don't understand this concept -- it looks like off-kilter triangles being toppled over. Not sure how it relates to the brand identity I'm trying to create.
charlenehli buyer
Entry Comment 9-Dec-08, 8:40pm GMT

Thanks for your submissions. This logo is too detailed, making it very difficult to see when reduced to a small size, as it is here. It wouldn't work on a business card. But it's an innovative design, very clean.
charlenehli buyer
Entry Comment 9-Dec-08, 8:38pm GMT

Thanks for your submission. This is an interesting take on the gauge, but I don't understand the bold, large triangle -- it throws the entire mark off balance.
charlenehli buyer
Entry Comment 9-Dec-08, 7:50pm GMT

Similar comments as other submissions -- I do notice that the logo works well on both color and white backgrounds.
charlenehli buyer
Entry Comment 9-Dec-08, 7:48pm GMT

Mark overshadows the name, not as balanced as other options.
charlenehli buyer
Entry Comment 9-Dec-08, 7:48pm GMT

Thanks for your submissions. I like the way these logos look, but it looks like the "A" and thus the firm is dissintegrating - not exactly the right kind of feel that I'm looking for as a brand.
brouse creative
Entry Comment 9-Dec-08, 7:16pm GMT

The color and font can easily be combined or altered if you like the overall concept. Thank you for your feedback. :)

charlenehli buyer
Entry Comment 9-Dec-08, 6:56pm GMT

This is similar to some other designs that you submitted - thanks for the extra submissions. The biggest issue is that the mark has too many things going on, e.g. the white points, which will be nearly impossible to see when reduced in size.
charlenehli buyer
Entry Comment 9-Dec-08, 6:54pm GMT

I liked your other submission better, primarily because of the font treatment.
charlenehli buyer
Entry Comment 9-Dec-08, 6:53pm GMT

Thanks for the submission. This logo has a few too many things going on, from the reflection, to the slanted A, and then the red arrow. It doesn't tie together well.
charlenehli buyer
Entry Comment 9-Dec-08, 6:47pm GMT

This submission is better because of the font, but the logo is still too busy.
charlenehli buyer
Entry Comment 9-Dec-08, 6:46pm GMT

This is a pretty busy logo, and also, the font is very heavy. I strongly prefer the logo with the standalone, not integrated, mark.
charlenehli buyer
Entry Comment 9-Dec-08, 6:44pm GMT

This is a very nice design, the only problem is that it looks a lot like the Star Trek logo, or Head skis logo.
charlenehli buyer
Entry Comment 9-Dec-08, 6:43pm GMT

Similar comment - very clean, but looks very different in color vs monochrome. I prefer the other version without the "group" in the name.
charlenehli buyer
Entry Comment 9-Dec-08, 6:42pm GMT

This is better, but I'm moving away from the chevron approach. The problem with this logo is that it looks substantially different depending on whether it is in color or not.
charlenehli buyer
Entry Comment 9-Dec-08, 6:37pm GMT

This is similar to the other submission, which I mentioned is confusing because of the mixed images.
charlenehli buyer
Entry Comment 9-Dec-08, 6:34pm GMT

Thanks for the re-submission!
charlenehli buyer
Entry Comment 9-Dec-08, 6:32pm GMT

This is a nice design, very clean, and nice dimension and depth in the mark itself. But it's very abstract and doesn't have a lot of connection to the ideas. Also, the font is feels heavy and retro, rather than modern.
charlenehli buyer
Entry Comment 9-Dec-08, 6:28pm GMT

I think the less angled version of the logo works better.
charlenehli buyer
Entry Comment 9-Dec-08, 6:27pm GMT

Thanks for your submissions. This mark has an interesting optical illusion, with the 3D shape but also the arrow. But I spend too much effort trying to work out the logo, which is not in keeping with the simplicity theme I'm trying to promote.
charlenehli buyer
Entry Comment 9-Dec-08, 5:05pm GMT

The "A" is too detailed to be seen at a reduced size, e.g. on a business card.
charlenehli buyer
Entry Comment 9-Dec-08, 5:04pm GMT

My first reaction is that the white graphic was a tree, not necessarily an arrow. As such, it loses the impact and connection to Alimeter.
charlenehli buyer
Entry Comment 9-Dec-08, 5:03pm GMT

Thanks for your submissions. I like this logo the best of your submissions - it has a nice feel to it. But the biggest problem I have is the abstract nature of the gauge -- it's so abstract that it starts to lose the feel of a gauge. It also looks ...(more)
charlenehli buyer
Entry Comment 9-Dec-08, 4:24pm GMT

The font this treatment works better than the other version. But I'm still not a fan of the mark itself. -- it has a bit more added dimension with this version, but I think it actually makes it too complex.