Logo for Navy family news and networking site
a logo project by nwnavynews

Award
$250
Ended 5-Oct-08
This project is complete.
Show me:
Awhile ago
kelleyk creative
Entry 2-Oct-08, 6:12am GMT

I have read over your brief and here I created a mark that can be scaled down to 32x32 pixels and still be seen clearly. I can add gradient and reflection styling if you would like that once the solid color entry is chosen. This will also work well ...(more)
Kapasuso creative
Entry 2-Oct-08, 2:28am GMT

Font variation
Kapasuso creative
Entry 2-Oct-08, 2:27am GMT

Font changed,
Tell me what you think :)
nwnavynews buyer
Entry Score 1-Oct-08, 2:54pm GMT

This one is growing on me. It's clean and focused.

I'm not sure if the waves are the most effective imagery I could use. Your explanation makes sense, but I don't know if it reads the same way.
  • 3
nwnavynews buyer
Entry Score 1-Oct-08, 4:43am GMT

Thanks for incorporating my idea about family. I like what you've done with the people. I could even see having a few different versions -- maybe with the woman as the sailor, a single parent and child or a single sailor -- to suit different segments of my audience.

I showed this ...(more)
  • 4
nwnavynews buyer
Entry Score 1-Oct-08, 4:30am GMT

Thanks again for the revisions.

As I said in my addition to the buyer's details last week, I don't think the news aspect of the site's mission really needs to part of the logo, other than in the name. I'd rather that the graphical part of the logo convey something about ...(more)
  • 2
nwnavynews buyer
Entry Score 1-Oct-08, 4:27am GMT

Thanks for the revisions. I like this simplified look better. The font for me could still be a little stronger and still be fun.
  • 3
nwnavynews buyer
Entry Score 1-Oct-08, 4:18am GMT

Thanks for the revision. You had no way of knowing about the gold stars' meaning without any exposure to the military.
  • 3
nwnavynews buyer
Entry Score 1-Oct-08, 4:16am GMT

I'm not crazy about this concept. The way the Ns are arranged doesn't clearly relate to the purpose of the site or its audience. I appreciate your effort, but I just don't see the connection.
  • 1
sepra4life creative
Entry 30-Sep-08, 9:21pm GMT

Here's a more iconic approach.
sepra4life creative
Entry 30-Sep-08, 9:19pm GMT

Hi there,
here's a kinda smart one.
The waves in first represent the navy but at the same time they represent a "stylization" of a text thus visually presenting the therm "news".
It also stands for the symbol of communication, as in radio waves, tv program, etc.
It can also be a simple favicon ...(more)
Raoul_Camion creative
Entry 30-Sep-08, 6:33pm GMT

Hi Elaine,

Thanks for your feednack.

Making hands is difficult but the word "Family" sounds good to me, so, here's my second attempt.

It's need some more colors adjustment but the idea is here.

I hope you like ;-)
Kapasuso creative
Entry 30-Sep-08, 5:01pm GMT

In these two logos I've added the "news" concept too, that combined with the ship's wheel and the waves sea, make to speak the favicon even without the "Northwest Navy News".
Hope you like it :)
Kapasuso creative
Entry 30-Sep-08, 4:53pm GMT

Thanks for the feedback!
Well, I changed the font, with a more playful font.
I think that the previous you liked , gave a more corporate look to the logo.
Used only one "N" both on the logo and the favicon.
Hope you like it!:)
ArtbyAudree creative
Entry 30-Sep-08, 4:49pm GMT

Hello,

My goodness, I had no idea that is what the gold stars represented. My apologies.

Here is a simplified version of the star theme.

Audree
rogvaiv creative
Entry 30-Sep-08, 3:26pm GMT

my proposal, 3 N letters forming a ribbon and a star, also indicates the direction of north
nwnavynews buyer
Entry Score 30-Sep-08, 3:22pm GMT

Thanks for your entry. I like the type and the shading here.

Rather than going with something that says Navy to emphasize the hat, maybe you could play with something that says family or Northwest. I was thinking of some people figures hugging or holding hands and standing inside the brim of ...(more)
  • 3
fergusoncreative creative
Entry Comment 30-Sep-08, 3:22pm GMT

Withdrawn: The buyer didn't really like this one.
nwnavynews buyer
Entry Score 30-Sep-08, 3:11pm GMT

I like this shape as an alternative to the entries where the graphic or icon is stacked on top of the type.

I'd like to see you take this and inject a little more playful feeling. This is very clean and professional, but it feels too serious.
  • 2
nwnavynews buyer
Entry Score 30-Sep-08, 3:03pm GMT

Thanks for showing me something a little different from the other entries and for providing a favicon option.

The type looks fine, but I have a problem with the ship icon being a steamship. It gives the logo overall a more retro effect.

I do like the shape of the graphical element and ...(more)
  • 2
nwnavynews buyer
Entry Score 30-Sep-08, 2:49pm GMT

Thanks again for giving me options. I like the playful aspect of the life preserver. Of your entries, I'm partial to this one and the one with the steering wheel.
  • 3
nwnavynews buyer
Entry Score 30-Sep-08, 2:47pm GMT

I like the idea of the stars, but gold stars among military families signify service members who have died.

I'd also like the typography to be a little more focused. The top version is a little better than the bottom one.

The ship graphic here is too detailed for me. I'm worried about ...(more)
  • 2
nwnavynews buyer
Entry Score 30-Sep-08, 2:39pm GMT

Thanks for giving me so many options on your design. I don't really like this wave style. The shape reminds me of a toupée or mustache.
  • 1
Raoul_Camion creative
Entry 30-Sep-08, 1:54pm GMT

Hi,

Here's my proposition for your logo.

I think we can add a little symbol on the hat for giving more importance but I'm not sure if there is official initials like USN or another thing ?


Kapasuso creative
Entry 30-Sep-08, 1:50am GMT

Second concept.
With this concept, you could use the same favicon from my previous entry.

Please, tell me what you think :)