crowdSPRING

Creative brief

LET ME TELL YOU ABOUT US:

I am starting an analytical consulting firm that aids with analytical designs for small projects to operationalize change and make data-driven decisions. We are an interesting group that brings a lot of analytical knowledge in a very friendly package. Here is our one page site with a bit about us: http://www.cloverana...lover_Analytics.html

HERE IS WHAT WE NEED:

I am looking for a logo that incorporates two key elements of the business 1) the clover 2) the four "P" principals of our work. I would love to see a design that brings four Ps together into a clover shape, and has some variation in color, but nothing too dramatic between the four Ps (and keeping green as a base color). In my mind I see a horizontal design with clover on the left and "Clover Analytics" out to the right (unsure about font), but I am open to other designs.

OUR TARGET AUDIENCE IS:

Small companies looking to infuse some new analytical thought into their business, but may not be able to afford a full time data-head, or may not have the ability to put the operational changes in place to streamline their business.

WE LIKE THESE DESIGNS:

Here is a design by asti that I liked for a financial firm... but the font is too "financial" for me and the design is obviously not a clover.

http://www.crowdspri...gallery/longfellow_1

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

It has to be in the shape of a clover (four leaf) and include four Ps to symbolize our core principals. Although this is a group that deals with analytical projects, designs should not seem too analytical. Do not take a classic "shamrock" approach to the clover, as we are looking for something more fresh and elemental.