crowdSPRING

Creative brief

LET ME TELL YOU ABOUT US:

We are a commercial aviaiton brokerage company that specializes in the sale of aircraft and parts primarly for large aircraft. We have an international presence. We are a modern, innovative and professional company.

HERE IS WHAT WE NEED:

We are looking for a logo to be used in our print materials. The logo needs appear very professional due to the nature of the business. Our style preference is for clean lines and modern styling.

OUR TARGET AUDIENCE IS:

The target audience are airline executives, banks, and capital firms. We want to leave a memorable and professional impact on our associates. The logo should signify strength and innovation.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

A deep blue should be used as the dominant color. Please no light blue or sky blue as the dominant color, possible as small accents. Please no italized, script or cursive fonts. The "kite" can be used in context. We embrace creative thought so please feel free to think out of the box.

Update 28-Jun-09, 2:47am GMT

Based on the recent submittal we wanted to point out that Blue Kite are 2 words and are not combined together.