The Rogue Winery
a logo project by danosullivan61

Creative brief

LET ME TELL YOU ABOUT US:

The Rogue Winery is a 'custom crush' winery in the Rogue Valley of Oregon, USA. Custom crush operations are a B to B service, where our clients are vineyards or 'virtual' wineries who outsource their winemaking operations to us. We have the specialized equipment and expertise to take grapes and turn them into bottled wine.

We will be operating out of a 90 year old, neo spanish building on the national historic register.

We offer superior winemaking and customer service.

Similar companies are Terravant, Napa Wine Company, but they are much larger operations. We will specialize on 'boutique' size labels.

HERE IS WHAT WE NEED:

We need a logo and corporate image for branding purposes.



OUR TARGET AUDIENCE IS:

Our clients are vineyard owners who want to sell wine, but don't want to buy and manage a winery operation, virtual wineries who outsource grape growing and winemaking to focus on sales & marketing. Some clients will also be large wineries who need overflow processing capacity.

We help our clients realize their dream of having their own wine label, and produce wine they will be proud to call their own.


WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Wine is cool, so the logo needs to be cool.
Our focus is on winemaking excellence both technically and artistically.
We're looking for something that says: Cool, Competent & hand crafted/Artisan
Note: 'The Rogue Winery' name will not appear on a wine label, ever. We are the winemaker outsourcer