Award
$300
Ended 21-Feb-09, 12:40a.m. GMT
This project is complete.
Dates
Starts:15-Feb-09, 12:40a.m. GMT
Ends:21-Feb-09, 12:40a.m. GMT
Awards
Award 1: $300, was awarded to PANTERA
Formats
AI (vector based), EPS, JPG, PSD
Contract
Preview: crowdSPRING Contract
Materials
File 1: 612449_Interior View 2... (4.1 MB)

Creative brief

LET ME TELL YOU ABOUT US:

Santa Barbara Restaurant and Lounge. Serving California cusine, comftorable and elegance without any pretentiousness. 4000 sq foot patio, red brick with outdoor bar in african mahogany and three fireplaces for dining and lounging. Private event area for any special occassion. The inside consists of deep redoak floors with red brick interior building along with indoor bar and dining areas, small DJ area for mood. Uplit brick walls with hand blown glass bocci lighting pendants throughout the inside. Approximately 80 glass pendants throught the inside. Looking for logo. Demographics include tourist ranging from 30 to 55, locals 25 through 45. We envision comfortable elegance. We do plan on private labeling our own wine with the name Blush as well.
We have a strong wine list, as well as signature cocktails. Average plate cost in the 25-30 dollar range. specialty cocktail in the 10-12.

HERE IS WHAT WE NEED:

We need a logo. this will be used for Signage and be the starting point for all marketing materials. This will be our Brand representation.

OUR TARGET AUDIENCE IS:

25 through 55....prodominately white, middle to upper socio economic class. We want them to think comfortable elegance without the stuffiness or pretentiousness. We do not want to be fine dining. Solid service, personal touches, wonderful foods, we are attempting to go between corporate run chains and fine dining. Relax, Dine, Dance so to speak.