Solo Consultant is looking for a creative logo and stationery
a logo and stationery project by Hschuerm

Creative brief

LET ME TELL YOU ABOUT US:

I am a solo business consultant helping CEO`s and Business leaders with the following challenges:

1) Provoke their strategies and business modells. Help them to find breakthrough innovations and new profit patterns if necessary

2) Align the strategy with action throughout the organisation. My value add is to translate abstracte and complex strategies and value statements into deliverable action plans and measures. My background is

• 15 year experience in Organizational and Change Management
• Working experience in 3 different industries (Retail, Telecommunication, IT)
• Project and Leadership roles (up to 150 people)
• International background in global organizations

The products I offer are:
• Future Search Workshops, Open Spaces and Innovation Journeys
• Change Achitectures and Implementation Designs
• Workshop Facilitation (from 10 to 500 participants)
• Top Executive Coaching
• Leadership Training



HERE IS WHAT WE NEED:

I need a simple and memorable logo and stationery. Later the logo should be flexible to be used for website and powerpoint presentations. Key themes I would like reflected in my logo (in order of importance) are: expertise, innovation, professionalism and pragmatism
The logo should be my name: Henrik Schürmann or include my name in a smart way. As for colors, I am open to suggestions.

As for typography, I would like a non-standard one – I would like a clean and creative one



OUR TARGET AUDIENCE IS:

CEO`s and Top Business Leaders of Retail, Telco, IT and fast moving consumer good companies.

WE LIKE THESE DESIGNS:

Design should adress a „hands on“ and „down to earth mentality“ with a little bit of surprising and astonishing elements, so it is not boring. No other limits feel free, during the project time, I plan to give frequent feedback, what I like.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

My name, Henrik Schürmann, must be part of the logo design:

I don't like cartoonish logos or logos with too many different colors,