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Playful Logo for Purveyor of Fun & Social Sports Leagues
a logo project by mattnycssc

Dates

Starts:16-Aug-10 5:42 p.m. GMT

Ends:30-Aug-10 5:42 p.m. GMT

Awards

Award 1: $200

Formats

Vector EPS, JPG,

Contract

Preview: crowdSPRING Contract

Materials

File 1: Logo_5.jpg (58.4 KB)

Creative brief

The buyer added updates to the brief. Read them.

Business Name

NYC Social Sports Club

What do you do?

We offer co-ed sports leagues for adults in and around Manhattan, all with a social edge. We focus on keeping our games more fun than competitive. We offer boutique customer service, and all games are followed by awesome post-game parties.

Our mission is to use social leagues as a catalyst for social interaction. Players sometimes come with an entire team, but more often join as a 'Free Agent,' to be grouped with other individuals and small groups to form teams.

We put the 'social' before the 'sport' on purpose. We're a community of fun New Yorkers looking to make connections.

Our current roster of sports include Bowling, Broomball, Dodgeball, Flag Football, Inner Tube Water Polo, Kickball, Soccer, Team Trivia, Ultimate Frisbee, & Volleyball.

What is the exact name you would like in your logo?

NYC Social Sports Club

What is your industry?

Recreation

Describe the target audience for your logo

Co-ed, ages 21-36, young city-dwelling professionals, generally with higher education.

What are the top 3 things you would like to communicate through your logo?

Playfulness
Community
Underground, yet professional

What logo styles do you like (text only, image only, text and image, etc.)?

We'd like the only text to be the company name. We dig companies that target the same demo as ours, like Zipcar, Whole Foods, Shake Shack, etc, but we may need something cooler than their simpler logos.

What colors do you want to see in your logo?

We love blue and orange. Think New York Mets colors.

But this must work as a one-color image, too (see 'WHERE WILL LOGO BE USED).

What colors do you NOT want to see in your logo?

No acronym. Open to colors, but it must work as a one-color image as well.

Where will your logo be used (print, website, etc.)?

This logo will appear online and on league shirts. Every player receives a team-color t-shirt with the logo on the chest. It will be roughly 8"x5".

Do you have other info or links you want to share?

Our website: nycsocialsportsclub.com

We've attached the most recent version of our current logo. WE DO NOT WANT TO USE THE ACRONYM ANYMORE.

Brief updates

9-Sep-10 5:43 p.m. GMT
Hi all,

We just wanted to let you know that we've issued a cS award to user "maximiliandesign" for their great work - congrats, maximiliandesign!

If you're wondering why the full award wasn't given out, well, unfortunately, the buyer in this project has asked for a refund. And, because we offer buyers a money-back guarantee, sometimes we have to make good on that promise. In these cases, we refund the entire award (and our project fee) and pay the creative a cS award out of our own pockets. We've promised that every single project will be awarded - no matter what - and this is our way of honoring that promise. While we can't always pay the full award in every case, the winning creative is also free to keep the rights to all their work and do with it what they want. We hope you understand...

Thanks so much for participating and see you around the site,

The crowdSPRING crew