Design brief: Everything Is Eating Everything Else, a Logo pr...

Dates

Starts:22-Jul-10 5:55 p.m. GMT

Ends:6-Aug-10 noon GMT

Awards: Award 1: $300

Formats: VECTOR .AI, VECTOR .EPS

Contract: Preview: crowdSPRING Contract

Materials: There are no materials for this project.

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Everything Is Eating Everything Else.com

What do you do?

I'm an artist and designer (and active creative on cS). Rather than design this logo myself, I'm launching a logo design contest that is open to solutions that are elegant, beautiful, crazy, wild, funny, and perhaps dark and/or cynical. This is an opportunity to go wild!

What is the exact name you would like in your logo?

Everything Is Eating Everything Else.com

What is your industry?

Describe the target audience for your logo

People who like having fun on the web

What are the top 3 things you would like to communicate through your logo?

Living life in our universe is both a strange and wondrous thing... and simultaneously it's a dog eat dog experience where everything is competing for what's available.

What logo styles do you like (text only, image only, text and image, etc.)?

The logo will be primarily used at the top of the web site, so it needs to be a horizontal rectangle in its dimensions. I'm looking for a logo that combines text and imagery in a unique and inventive way. I generally like logos that are clean and accessible. As mentioned above, this design invites solutions that are elegant, beautiful, crazy, wild, funny, and perhaps dark and/or cynical.

I'm open to whatever styles and fonts each creative wants to explore, but it can't be so busy that it's not accessible and readable. Also, the URL is everythingiseatingeverythingelse.com, so if the name is run together like that it must be done in a way that is legible and readable. Most likely the solution will be to have normal spaces between the words, and then it's optional whether the ".com" is there or not.

I'm not interested in sick, grungey, bloody, gruesome designs. The basic premise here is fun, albeit maybe a bit dark and cynical. Humor is the overriding theme here (with maybe a slight leaning toward biology, physics and anthropology... but it should not try and look straight and scientific).

What colors do you want to see in your logo?

open (but should work well on a white or light-colored background)

What colors do you NOT want to see in your logo?

pastels

Where will your logo be used (print, website, etc.)?

Primarily on web site.

Do you have other info or links you want to share?

I'm open to any individual styles, but I love logos like the TurboSquid logo.
http://turbosquid.com

Vector designs ONLY.

Brief updates

27-Jul-10 6:55 p.m. GMT: Thanks to all who have submitted entries. Most of the entries so far are just repeating the same character over and over in a food chain like manner. I'm NOT looking for this kind of solution. I'm looking for something that represents how everything in the universe is competing with everything else... essentially all living things are devouring each other... something that symbolizes both the immensity of the universe as well as the incredible diversity of life that, for better or worse, is all in competition with each other.
29-Jul-10 11:55 a.m. GMT: Again, friends... PLEASE DO NOT ENTER SIMPLE, FLAT, VECTOR DESIGNS THAT REPEAT THE SAME CHARACTER OVER AND OVER IN A SIMPLE FOOD CHAIN THAT TOOK YOU 30 SECONDS TO DO (see most of the entries so far!). It sure would be great if the creatives entering the contest would first read the creative brief and the project update. This contest is an opportunity to go wild with complexity and illustrative ability. If I wanted a vector of a flat, simple, PacMan shape that took 30 seconds to do, I would do it myself. Please, save yourself some time... if you're not interested in doing something with detail, complexity and a dazzling illustration style, then please don't submit an entry.
31-Jul-10 2:28 a.m. GMT: Hint: for some points of reference, try looking at Renaissance paintings of The Temptation of St. Anthony, or anything by Bosch. Not to copy the styles, of course, but just for flavor.
5-Aug-10 4:24 p.m. GMT: Friends, and fellow creatives... I don't want to appear rude, but there continue to be entries coming in that are simple repeating flat vector designs that took less than 5 minutes to do. Don't waste your time with any of that. As of right now, I've given out one 5-star rating, and it's a pretty clear-cut design that is 99% sure of winning the award. I've said a sincere thank you to absolutely everyone who's taken any time to enter the contest, but at the same time, what I have clearly stated and outlined in the brief and brief updates (right on this page!!!) is inviting solutions that are complex, visually stunning examples of illustrative ability. I'm not interested in ANYTHING else... thank you.
5-Aug-10 4:33 p.m. GMT: Friends, and fellow creatives... I don't want to appear rude, but there continue to be entries coming in that are simple repeating flat vector designs that took less than 5 minutes to do. Don't waste your time with any of that. As of right now, I've given out one 5-star rating, and it's a pretty clear-cut design that is 99% sure of winning the award. I've said a sincere thank you to absolutely everyone who's taken any time to enter the contest, but at the same time, what I have clearly stated and outlined in the brief and brief updates (right on this page!!!) is inviting solutions that are complex, visually stunning examples of illustrative ability. I'm not interested in ANYTHING else... thank you.

Everything Is Eating Everything Else a logo project by davebowman