Logo design for a french blog about business and how to make money (both online and offline)
a logo project by TimaL

Creative brief

LET ME TELL YOU ABOUT US:

Business Attitude (http://www.businessattitude.fr) is a French blog about how to make money (both online and offline). Topics are real estate investments, stocks, how
to create businesses, blogging and making money from it through ads selling and
affiliate marketing, etc.


HERE IS WHAT WE NEED:

The logo must contain the words "Business" and "Attitude". The logo
shouldn't reflect any of these topics: gambling, day trading, being greedy,
showing off. It should be more about create passive income, building
wealth, invest for the long run and being financially independent.
We would like a logo not too corporate but young, fresh and cool instead! (Regarding colors, we can use the ones we have on http://www.businessattitude.fr or any you judge are fitting the current blog template :))


OUR TARGET AUDIENCE IS:

Our audience is composed of entrepreneurs, business owners, investors, web marketers, executives, students and people who want to learn how to make more money so that they can have more free time to do what they want, when they want, where they want and really enjoy life.

WE ABSOLUTELY MUST HAVE THIS IN OUR DESIGN:

Words "Business" and "Attitude".
Logo will be setup at the top-left banner at http://www.businessattitude.fr (instead of the current ugly one).
Our slogan is "Ne travaillez plus pour l'argent, faites le plutôt travailler pour vous!"