Logo & Stationary for collective buying power website WeDeal.com
a logo and stationery project by earth2jordan

Creative brief

LET ME TELL YOU ABOUT US:

The business will be named WeDeal.com and is a new web start up using the power of crowd sourcing and collective buying power to bring consumers & businesses together in mutually beneficial way.
“We” will make the deals… so you don’t have to...that’s the idea.

We will offer daily deals from our participating merchants to our email subscription base in specifically targeted geographical areas. The deals will be sold for a limited time, and offer a high discount percentage and a high value


HERE IS WHAT WE NEED:

We need a good looking, bold, clean & imaginative logo design. This is going to be a deal website, and "deal' is in the name, WeDeal.com. So saving money, great deal, collective action, "hip" & fun, are the basic ideas to convey.

Some versions of the logo should attempt to include the notion of “WE” …togetherness, crowd sourcing, we do this together, group buying power.

We will be using this logo on our website, "landing" page, email template, and basically anywhere else you might use a logo.
We would also like to see a creative & memorable business card design. The stationary should be a somewhat straight forward design encompassing the logo.


OUR TARGET AUDIENCE IS:

All people who are looking for deals and bargains, young, active energetic & web savvy. We plan on moving into the College market so the design needs to appeal to that demographic as well.

We also need to present a good image to retailers & merchants who will sign on, and participate in our service.


WE LIKE THESE DESIGNS:

Anything creative & memorable

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Nothing too cheesy