Hitkari Home : Design for home furnishing company needed : A Home Decor / Lifestyle Store
a logo and stationery project by sidkhanna

Creative brief

LET ME TELL YOU ABOUT US:

Company Name: Hitkari Home

A start up company trying to break into the Indian House Decor / Design Market

Product range: Furniture, Ceramics, Glassware, Art & Lighting.

We aim to provide:
- A range of exclusive and finely crafted products
- Timeless design
- We source from some of the best designers from India and around the world


HERE IS WHAT WE NEED:

- We need to portray the image of an up market boutique shop (Art Gallery)
- Typography should be an essential factor in this design. (Look at examples attached)
- The logo will be stamped on the back of our ceramic products
- The logo will appear on stationery, business cards, and eventually a website.

OUR TARGET AUDIENCE IS:

- 25-35 year olds
- Professionals with a disposable Income
- Well travelled – with a keen sense of design
- As mentioned above - we want to portray an image of a high end designer store


WE LIKE THESE DESIGNS:

Files attached.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:


Also - not essenital, but it would be nice to have a image / picture that can be associated with the logo. (If you look at the Cinnamon Club, Timorous Beasties & Habitat examples attached you should get a sense of what we are looking for)