New logo for my recruiting support business.
a logo project by tdeville

Creative brief

LET ME TELL YOU ABOUT US:

The company is called Hire With Ease. www.HireWithEase.com . We provide recruiting support services for small businesses. For entrepreneurs and small businesses who don't have a full-time recruiter and can't afford a headhunter, finally they can afford to get help getting help. Our fee starts at just $599 per hire.

Our customers like working with us because:
- it's easy
- takes little of their time
- they can afford it
- our model is straight forward and easy to understand
- we are skilled at interviewing, they may not be
- we understand small business
- we let them stay focused on building and running their business

HERE IS WHAT WE NEED:

A logo that can be used on business cards, collateral and our website.

OUR TARGET AUDIENCE IS:

Small businesses, entrepreneurs, growing companies, start-ups.

I want them to think that I have a simple solution to their problem of hiring. This is a new business model of recruiting support, one they can finally afford. It's easy, effective and quick.

WE LIKE THESE DESIGNS:

These are some brands that my target audience knows and trusts. They believe these brands make their lives easier and more efficient. It wouldn't be a bad thing for my logo to subconsciously remind them of these brands:
www.microsoft.com (think also of the Start button & Microsoft office suite)
www.quickbooks.com
www.act.com
www.fedexkinkos.com

I like: orange, blue, purple, green.

I want my logo to be professional - instilling confidence, while also appearing accessible and friendly to small businesses.