Schedule C Guide Book Cover
a print design project by mpetron

Creative brief

The buyer added updates to the brief. Read them.

LET ME TELL YOU ABOUT US:

National Association for the Self-Employed is an association of business owners like you -- sole proprietors and micro-business owners. We provide educational resources, legislative advocacy and cost-saving benefits for our members. Many of our members file the Schedule C tax form, and work from a home office, so we created this book to help them understand those tax forms.

HERE IS WHAT WE NEED:

A book cover for the fourth edition of "Schedule C: from A to Z The Sole Proprietor's Guide to Tax Savings." It's a 92 page book designed to help small businesses with their tax returns. Want color, pazaaz and fun -- well, at least as much fun as taxes can be.

OUR TARGET AUDIENCE IS:

Our target audience is every small and micro business owner who needs to know just enough about their Schedule C. Particularly those who are new to self employment!

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Besides the title: "Schedule C: from A to Z"
And the subtitle: "The Sole Proprietor's Guide to Tax Savings"
We also need: "Fourth Edition"
And the author's names: "Robert Hughes, CPA Keith Hall, CPA"
And the tag line: "Includes line-by-line breakdown of the Schedule C and home office deduction tax forms!"