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lookmediausa has picked a winning small website (uncoded) design

For $700 they received 98 design concepts from 30 designers!

  • Award 1
    lookmediausa by thatsme

Over 25,500 small businesses - and some big ones - trust crowdSPRING with custom logo design, web design and writing services. 96% of them would recommend that you try us too.

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Dates

Starts:2-Nov-09 5:22 p.m. GMT

Ends:9-Nov-09 5:22 p.m. GMT

Awards

Award 1: $700, was awarded to thatsme

Formats

PSD,JPG

Contract

Preview: crowdSPRING Contract

Materials

File 1: 2040419_091025 website... (1.5 MB)

Creative brief

The buyer added updates to the brief. Read them.

LET ME TELL YOU ABOUT US:

Look Media is an out-of-home & experiential marketing company serving many of the world’s top brands. This micro-site is for LOOK TABLES - a new service we've launched - advertising on tabletops at shopping mall food courts (pictures here: www.creatablemedia.com and www.tabletalkmedia.com).


HERE IS WHAT WE NEED:

The purpose of the micro-site is to summarize the value proposition & inventory of our tabletop media.

Home page: 3 photo slide show in rotation & text.
About page: flash slide show & text
Locations page: map & text
Book now page: photo & text

OUR TARGET AUDIENCE IS:

Major advertising agencies & marketing departments at advertisers (brand owners). These are the clients who buy our media space. I want them to think we are innovative/creative, professional & reliable.

WE LIKE THESE DESIGNS:

Key emotions to convey: Innovative/creative, professional & reliable. We're open to your creative ideas...

Some cool ad agency websites (in no particular order):
http://www.starcomww.com/
http://www.posterscope.com/
http://www.kineticww.com/
http://www.wunderman.com/
http://www.publicis.com/
http://www.publicis-usa.com/
http://www.jackmorton.com/
http://www.hhcc.com/
http://www.deutschinc.com/
http://www.ogilvy.com/

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

We want a clean website that draws attention to the photos & content with a few clear messages. Not super busy with lots of junk and you don't know where to look...

Brief updates

7-Nov-09 6:26 p.m. GMT
VERY IMPORTANT – visual hierarchy of the page
Where your eye should go first:
1. Big beautiful picture
2. Big text overlay: Dominate, Engage, Dwell (3-slide loop on homepage)
3. Tabletop logo and / or paragraph of text
4. Menu items
5. Look Media logo bottom text
7-Nov-09 10:18 p.m. GMT
Hey Everybody,
These are all pretty timid designs so far. Please try to take a big chance, be wildly original and stand out. These are almost like templates with no personality about our company. We want focus on the photo and the main selling points: DOMINATE, ENGAGE, DWELL. And the rest of it should be not looking busy or blank, subdued, a logical order of what one is supposedot look at...
Thanks!
-Michael
8-Nov-09 6:52 p.m. GMT
Hi Everybody,
One more important item, we've changed "Visually Dominate" to just DOMINATE. So on the 3-slide loop, it will be Dominate, Dwell, Engage.
Also, in general, the recent designs getting a bit more experimental - we like that. Please try to push it further.
Thanks,
-Michael