New Pool Perfect Logo Needed
a logo project by erock1234

Creative brief

The buyer added updates to the brief. Read them.

LET ME TELL YOU ABOUT US:

Pool Perfect is spin off of a large pool service and repair company. Pool Perfect will be both an online retail and brick and mortar wholesale distributor for pool service technicians. An entire product line is also nearing completion where the logo is needed to complete the bottling and packaging of the product.






HERE IS WHAT WE NEED:

Colors: No Green or neon. Colors should be vibrant and eye catching. Blue is not required but is rather prevalent in the pool industry. If you have a cool idea, lets do it. Logo will be primarily on a white background.

Font: Contemporary but legible. Please remember, this logo will be on the side of a fleet of trucks, shirts, bottles, and other items. Pool Perfect or PP Pool Perfect can be written anyway you think is contemporary and eye catching. Upper and lowercase can be used anyway you choose.

Symbol/Icon- Would diffidently like a prominent symbol that can be separated and placed independently. The symbol should have lead in the overall logo. PP comes to mind but we're not married to it. The symbol can be placed in a shape of your choosing. We are very open minded and respect any idea you might have.

Logo will be on every aspect of the business. Business cards, equipment, signage, clothing, websites, product packaging etc

The logo must differentiate itself from the packed product shelves at pool supply stores while giving the impression of trustworthiness. It must also carry a memorable image in the minds of our clients as they see our trucks, signage and products.

OUR TARGET AUDIENCE IS:

Our clients in this company will be pool service technicians and middle income do-it-yourself-home owners. Typical age is 18-40.

Pool Perfect, like its parent company, will separate itself from its competitors by having uniformed, intelligent, and well groomed employees. This company does NOT mirror your local pool boy with a leaking truck, cut off jeans and no shirt. We are a high end company and our clients expect high end equipment and installation.


WE LIKE THESE DESIGNS:

The world is your oyster. We are nuts n' bolts kind of guys. Our creative side is limited to the stacking of lunch meat on our sandwiches.

You are the professional here. We will respond to every entry and on the same day.We very much respect your field of expertise and will honor you with clear and straight forward responses.





WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Please avoid extremely slanted and hard to read fonts. This logo must be easy to read while catchy and memorable.

Thank you for your time and willingness to participate!!!