Apexio Solutions Logo
a logo project by pcauwels

Creative brief

LET ME TELL YOU ABOUT US:

Apexio Solutions is a Huntsville, AL based small business committed to delivering quality services that exceed our customers’ expectations. Apexio has extensive experience in the areas of enterprise integration, service oriented architecture, ERP implementation, software development, and IT support. Apexio has repeatedly developed effective solutions to the most complex challenges by combining our talented resources, innovative technologies, and proven methodologies.

HERE IS WHAT WE NEED:

"We are a small emerging company that needs a strong professional visual brand including a clean professional logo, letter head, banner, and a color scheme that ties it all together.

The name of our company comes from the word apex meaning the tip, point, peak, vertex, summit.
This might help with the design of the logo but we are definitely not tied to it.

Here is what we need:
1. We need a clean professional logo that can be used on our business cards, website, marketing material, and all company documents. This logo must be able to scale and be clearly recognizable in both a small area and large area.

2. We need new way to visually display our company name (Apexio Solutions) that will seamlessly fit with the logo.

3. We need a color scheme that is very professional and visually appealing that ties everything together. One that we can also use to redo our web presence as well.

I've seen some of the other postings where they have multiple color schemes and representations of the company name. It would be nice to have different schemes to use on both light and dark backgrounds.

We would like all graphics to be available as vectored images so that they can scale to any required size."

OUR TARGET AUDIENCE IS:

Our customers are IT clients that range from small companies, to large companies, to government agencies. We want them to think of us as a professional, stable, yet innovative provider of IT solutions.