Icon Design for Web Site
a icons and buttons project by Espo

Creative brief

The buyer added updates to the brief. Read them.

LET ME TELL YOU ABOUT US:

Our Web site is an on-line community and content aggregation portal for documents, site reviews, news, video and blogs.

The site should not come across as too technical and should make use of unique, informative and simple web 2.0 icons throughout the design.


HERE IS WHAT WE NEED:

First, we need icons for the three elements that explain the purpose of the site from a user perspective.

Users can 1.Learn about the topic, 2.Share content and 3.Connect with other community members. These icons are illustrated on the Home page - see attached file. The icons you see on the screen-shot, are temporary stock icons. We need to replace them with original ones, developed specially for our site.

Also, we need eight icons for communities. The current examples are also placeholders – your designs do not need to follow the same theme. We need icons that depict the community name and theme that are easily associated with each community.

The Innovation community is the community related to product/service innovation, product/service design, research and development.

The Engagement community is the community related to customer engagement, customer feedback and brainstorming.

The Creative community is the community related to interests such as photography, video, graphic design, SW development and branding.

The Social community is the community related to social and environmental subjects such as community based projects, social production, group organizing, green issues, medicine, education, government and politics, and religion.

The Knowledge community is the community related to open Q&A, community based knowledge development, market intelligence and for collaborative sharing of ideas.

The Prediction community is related to trend watching and forecasting.

The Crowdfunding community is related to applications that involve raising money, which could be donations for good causes or investment for social or commercial projects.

The Tools community relates to software platforms that can be used to build and interact with communities for any of the previously mentioned applications in the other communities.



OUR TARGET AUDIENCE IS:

Web 2.0 experts and social/media professionals.

WE LIKE THESE DESIGNS:

You can look at live example of «1-2-3» concept here: www.leadvine.com

www.JiveSoftware.com (see attached file)

www.Pixel-Mixer.com (see attached file)

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

We can provide you with mock-ups of Home and Communities pages (*.psd) if needed.

Icons that you create, should meet the requirements:
• Home page: not wider than 200 px;
• Communities page: 100×100 px;
• All icons should be provided in source files (PSD, AI/EPS or layered PNG/TIFF are appreciated);
• All colors — in RGB.