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Brochure Cover -- Leadership Seminar
a print design project by jmnovak

jmnovak has picked winning print designs

For $750 they received 198 design concepts from 53 designers!

  • Award 1
    MLS_1 by blackcow
  • Award 2
    v4-purple by perugia

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Dates

Starts:10-Sep-09 9:39 p.m. GMT

Ends:17-Sep-09 9:39 p.m. GMT

Awards

Award 1: $400, was awarded to blackcow

Award 2: $350, was awarded to perugia

Formats

PSD

Contract

Preview: crowdSPRING Contract

Materials

File 1: 1744627_MNS2 cover cop... (30.5 KB)

Creative brief

LET ME TELL YOU ABOUT US:

We're a leading provider of Training in North America.

HERE IS WHAT WE NEED:

Looking for a clean, sophisticated design with a decent balance of white space. This can be a 2 or a 3-color design – do NOT use 4 colors.

To see a PDF of the current design -- http://images.ruceci.com/pdfs/MNS2.pdf

This design has made us a lot of money. However, it is old and we’re looking for something fresh to test against it.



OUR TARGET AUDIENCE IS:

First-time managers and supervisors -- (and their bosses who will approve attendance). 60% female/ 40% male. All industries and size organizations.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Designer notes:

*This can be a 2 or a 3-color design – do NOT use 4 colors.

*If you use pictures of people – make sure you’re showing diversity – no solo shots of individuals (you do NOT have to use people … in fact I’d probably prefer a design that did not use pics of people).

*The order of priority in terms of what should “pop on the page” is represented by size of the font I’ve used on the attached. Make sure the title of the seminar (the full title … Management & Leadership Skills For First-Time Supervisors & Managers) is the most dominant object on the page … it should probably take up at least 1/3rd of the page space)


*I am NOT a fan of a lot of reverse type -- so use it judiciously if it is used at all. Designs that come in with nearly all reverse type will not be considered.

*If your design is selected – you’ll need to provide a layered PSD document, list of fonts used, source of graphics used. I’m just having you create the cover – my internal team will take care of all edits and will finish off the rest of the brochure.

To see a PDF of the current design -- http://images.ruceci.com/pdfs/MNS2.pdf This design has made us a lot of money. However, it is old and we’re looking for something fresh to test against it.


Thanks for working on this project!