MasterLink Interactive Needs a New Look
a logo project by masterlink

Creative brief

The buyer added updates to the brief. Read them.

LET ME TELL YOU ABOUT US:

The MasterLink Group is an Interactive marketing company who specializes in web design, Search Engine Optimization and Pay-Per-Click advertising. We have been around almost since the internet was created (1995) and are looking to explore a more updated look and feel.

HERE IS WHAT WE NEED:

A new logo!! Something that lets you know what MasterLink is all about. We are a creative company who deals with everything interactive. We currently have a bridge but are in no way married to keeping it around. So please be creative and if the bridge needs to be torn down then by all means, tear it down.

We change our website design frequently so we need something that can adapt to any look and feel. In addition, we prefer a horizontally-oriented logo that fits well in website headers. Our site is www.Masterlink.com BUT keep in mind we are changing this soon.

OUR TARGET AUDIENCE IS:

Our customers are by far the coolest people ever and come in all shapes and sizes. We have small to large sized companies who deal with pretty much anything you can think of. We have worked in real estate, finance all the way to a childrens hospital so nothing is too big or scary for our team.

WE LIKE THESE DESIGNS:

Well....we are turning to you to find out what we like.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Must Have:
-Originality
-Speak Interactive
-Ability to work on any design

Must not have:
-Anything you would not want your mom to hang on the fridge.
-A logo that ONLY matches our current site www.MasterLink.com as we are about to update this.