SmartHealth Logo design
a logo project by JEdwards613

Creative brief

LET ME TELL YOU ABOUT US:

SmartHealthXchange is a web company building a bridge between patients and their health care providers -
A site that gives the consumers control and providers access to a wider range of potential patients. We are revolutionizing the way health care will look in the 21st century.

HERE IS WHAT WE NEED:

We need a logo design. It will be used on our website, biz cards, stationary, brochures and presentations

OUR TARGET AUDIENCE IS:

Two fold - Gen X and young boomers and health care providers (physicians)
We want comfort, familiarity - easy, secure and cutting edge - we are THE health care web site.

WE LIKE THESE DESIGNS:

we like cooler colors - blues, lavenders, greens, - would like to stay w/ two/three colors max. Crisp, clean, easily recognizable

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

We don't want the typical sterile health care symbols -