Trendy T-shirt designs for juniors 14-18 yrs.
a clothing project by TeesPlease

Creative brief

LET ME TELL YOU ABOUT US:

We are a nationally recognized manufacturer of licensed apparel and accessories targeted to males and females 12-25. We currently sell to national chains and have licenses for many popular TV shows, movies, and music bands.

HERE IS WHAT WE NEED:

Novelty T-shirt graphics for specialty retailers that incorporate the look and feel of the provided concept boards. The designs can be image or word based. The customers we are targeting will gravitate towards sarcastic and fun pop-culture based references, as well as artistic and more edgy designs.

OUR TARGET AUDIENCE IS:

Teen girls 14-18 years. We would like them to feel that the tees we design reflect their sassy and edgy persona, and that we have the 'inside track' as to what's hot right now in the teen market. This girl is not a follower - she is a trendsetter, and often is somewhat ahead of the market when it comes to what she wears. She is into tattoos and gothic inspired styles.

WE LIKE THESE DESIGNS:

Please refer to our mood boards.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Not: Political, drug based, or designs with profanity.
Do: Create your design at the size it would be printed (15" wide is the max width of most jr tees). Please keep all PSD files layered. AI files are also acceptable. Blank shirts are provided, please use these for your designs. If you would like to recolor any of these blanks, feel free to do so!