Castle Logo
a logo project by castleco

Creative brief

LET ME TELL YOU ABOUT US:

Here at Castle we don't just build new homes - we build dreams! And we know that our success depends solely on your satisfaction. That is why I insist on being involved in the building process on each and every new home we build. Each home we build is not "finished" until I have given it my personal stamp of approval. That may sound ordinary and common, but when you compare Castle with other builders, you'll find we are unique." We build custom homes from design to completion.


HERE IS WHAT WE NEED:

I would like a new logo. I like my CC part of the logo but the construction part has to go. I am a custom home builder, not a roofer or a framer, etc... I want people to associate my name and logo to Custom home at any price.

OUR TARGET AUDIENCE IS:

new home purchasers. I have built custom homes for first time buyers to dream home buyers

WE LIKE THESE DESIGNS:

I like blue, maybe with a highlight to make the sign stand out (maybe orange or yellow highlights) At one time I was looking at Castle with a "K" Kastle but decided against it. I like logo look just need something fresh that will catch peoples I when they see my yard sign, directionals, business cards, shirts, hats, etc...
Maybe similar to Cubs logo

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

I am OK with looking at anything.