Logo -- Sonoran Tank Technologies LLC
a logo project by Sonorantankdoc

Creative brief

The buyer added updates to the brief. Read them.

LET ME TELL YOU ABOUT US:

We are a startup company based in Phoenix, AZ that specializes in the certification, placement and sales of pressurized and containment vehicles, as well as bulk storage tanks. In other words, we target companies that have bulk storage tanks that are either pulled by a truck or simply placed on a company's property. These tanks are generally filled with propane, fuel, oil, specialized gases -- even milk. However, most tanks we target hold propane.

HERE IS WHAT WE NEED:

We would like to have a logo that an end user can easily identify as a company that works on bulk storage tanks (propane). We want to convey that we are geared towards 'green', as well -- (perhaps a little green and blue colors in the logo?). What does Sonoran mean? Well, it's the desert that we live in. So, maybe a little southwestern slant, as well? You decide if you want to add our company name in to the logo.

OUR TARGET AUDIENCE IS:

We target companies that have bulk storage tanks that are either pulled by a truck or simply placed on a company's property. Companies we target: propane delivery (google 'propane bobtails'), propane transport (the long ones you see on the highways), fuel transports or any other type of tank-transport. We want to be viewed as a source for companies that need to maintain strict regulatory compliance -- we want to be seen as a 'go to' for compliance.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Please, no cactus with flames coming out of the tips. Colors we like: Green (light), blue (lighter) -- think of the environment and how you feel when you see these colors. And, yes, maybe a little red. Again, please remember we want to be viewed as a source for companies that need to maintain strict regulatory compliance thru efficient certification, maintenance, etc. -- we want to be seen as a 'go to' company.