Avenue Code Logo
a logo project by Zeo

Creative brief

The buyer added updates to the brief. Read them.

LET ME TELL YOU ABOUT US:

we are an Agile/Lean software development and Agile project management consulting company. We're relatively new (one year old) and small (15 ppl)

to know more about us, please visit our site at www.avenuecode.com



HERE IS WHAT WE NEED:

We need a logo design. the logo will be used on our site, marketing material and business cards

OUR TARGET AUDIENCE IS:

Large eCommerce companies executives and upper mgmt (Macy's, Gap, Williams Sonoma, Sephora, LVMH, ETC.)

WE LIKE THESE DESIGNS:

I came up with a design that I would like something like it but more animated. it is an actual photo of a street sign for Avenue Des Champs Elysees, and changed the sign inside to say Avenue Code instead. The picture is attached to this project. Maybe an animated version of that would be nice. But don't let that suggestion stop your creativity

We would like the design to be hip, portrays speed, cutting edge, kind of edgy, think street smart, think bansky, graffiti http://www.banksy.co.uk/, not main stream, and not software like.

It should also be minimalistic, someone should be able to draw on the sand with their bare finger (more or less)

I like the simplistic logo on www.zeosfilms.com the orange and silver colors are also nice
green
And I like Bansky style (but for the company of course it has to be tamed down)

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

let your mind roam free