strigg has picked winning product names

For $717 they received 363 writing concepts from 72 writers!

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Dates

Starts: 13-Mar-14 12:06 a.m. GMT

Ends: 31-Mar-14 11:59 p.m. GMT

Awards

Award 1: $239, was awarded to Lightless

Award 2: $239, was awarded to darylt383

Award 3: $239, was awarded to jackieh...

Contract

NDA: crowdSPRING NDA

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Essentially, we are looking for an awesome, unique, strong and catchy name for each of our three major product lines/types.We have identified the following as drivers for re-branding/product naming.
• Our corporate name and product name (for our sealing line) are currently the same, and are sometimes used interchangeably, causing customer and employee confusion.
• Application-based names for springs confuse customers
• The only name we currently have registered conveys an inaccurate mix of attributes, causing further confusion
• Building a stronger identity for core product lines is necessary

Update 24-Mar-14 GMT
Dear creatives: We see some proposed names that are getting close, but we haven't found exactly the right combination quite yet. How we represents our brand is a big deal, and we want to make sure we get it right. Thanks!