hfukui has picked a winning print design

For $239 they received 81 design concepts from 14 designers!

  • Award 1
    update by ronsurma

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Dates

Starts:7-Mar-14 7:41 p.m. GMT

Ends:11-Mar-14 7:41 p.m. GMT

Awards

Award 1: $239, was awarded to ronsurma

Tips

Tip 1: $50, was tipped to smarika...

Tip 2: $20, was tipped to gamadcv

Formats

Layered PSD, AI (vector based), PDF

Contract

Preview: crowdSPRING Contract

Materials

File 1: PFU_Logo_RGB1_1.ai (180.7 KB)

Uploaded on 7-Mar-14 7:11 p.m. GMT

File 2: pfu_logo_color_file_1.ai (115.5 KB)

Uploaded on 7-Mar-14 7:15 p.m. GMT

File 3: b5magazine.psd (10.7 MB)

Uploaded on 7-Mar-14 7:16 p.m. GMT

File 4: b5magazine_outline0927... (8.4 MB)

Uploaded on 7-Mar-14 7:18 p.m. GMT

File 5: QoolTornado-Black.zip (994.9 KB)

Uploaded on 7-Mar-14 7:31 p.m. GMT

File 6: Draft1_.pptx (273.0 KB)

Uploaded on 7-Mar-14 7:32 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

PFU Systems, Inc.

What do you do?

Half Page Print Advertisement Design with psd (CYMK), ai file and pdf format.

How many pages of print design do you need?

1

List the size requirement(s) for your print design

Non-Bleed: W: 7-3/8” H: 4-3/4”
High resolution (300 dpi) PDF and 600 dpi psd file (CYMK).

What is your industry?

Health Care and Biotech

Describe the target audience for your print design

Doctors attending American Telemedicine Association's annual conference. Who are interested in ultra high resolution 4K video in healthcare use.
Second target is audio visual system integrator for health care industry as our potential channel.

What 3 things would you like to communicate to your audience through your print design?

1. Invite target to booth 1219
2. Experience spectacular quality of Ultra HD 4K Video and its clarity, realistic and real time transmission
3. Corporate brand (PFU) and Product brand (Qool Tornado QG70)

What print design styles do you like?

Simple, clean, sophisticated and strong.

What colors do you want to see in your print design?

No strong preference. White or dark color. Close up of surgery scene or picture that represent high quality, clarity realistic may help interest.

What colors do you NOT want to see in your print design?

No strong preference.

What adjectives should best describe your print design?

Spectacular quality, Clarity, Realistic, Real Time,

How will you use the print design?

It will be included in program booklet distributed in ATA conference

What content must be included in the print design?

Booth number, 1219
4K Video
PFU Logo

Brief updates

8-Mar-14 12:48 a.m. GMT
Since the main audience is doctors who does not care AT ALL on the product, we prefer NOT to put product image. Also, we do not see need of promoting "Qool Tornado GQ70" since it is completely meaningless to our main target.

They are interested in "4K video" and its clarity, spectacular quality, detail / magnified surgery scene.

Please focus on make the ad eye catchy to the doctors and motivate them to stop by booth 1219.

Thank you
9-Mar-14 7:42 a.m. GMT
I strongly prefer simple design. (less words)
If you put photo, please use close-up of surgery scene (inside of body), not surgery scene of operating room with a few people