cjwig has picked a winning print design

For $420 they received 91 design concepts from 11 designers!

  • Award 1
    Red Velvet Cake update by AnaGrigoriu

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Dates

Starts:24-Jul-13 4:27 p.m. GMT

Ends:1-Aug-13 4:27 p.m. GMT

Awards

Award 1: $420, was awarded to AnaGrig...

Formats

JPG, Vector EPS, AI (vector based)

Contract

Preview: crowdSPRING Contract

Materials
Download all materials

or you can download one by one below:

File 1: cake_batter_080312.png (157.8 KB)

Uploaded on 23-Jul-13 9:12 p.m. GMT

File 2: CakeBatter_6_CIRCLE.jpg (421.4 KB)

Uploaded on 23-Jul-13 9:13 p.m. GMT

File 3: CookiesnCream_6_CIRCLE... (567.0 KB)

Uploaded on 23-Jul-13 9:13 p.m. GMT

File 4: POM.jpg (2.8 MB)

Uploaded on 23-Jul-13 9:15 p.m. GMT

File 5: Raspberies.jpg (9.2 MB)

Uploaded on 23-Jul-13 9:16 p.m. GMT

File 6: 10oz_Choc.eps (42.1 MB)

Uploaded on 25-Jul-13 3 p.m. GMT

File 7: 10oz_Van_sm.eps (42.1 MB)

Uploaded on 25-Jul-13 3:57 p.m. GMT

File 8: GF_Icon.pdf (55.7 KB)

Uploaded on 25-Jul-13 9:05 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Freshens

What do you do?

Frozen Yogurt, Smoothie, Crepe and Salad retail chain.

How many pages of print design do you need?

2 items

List the size requirement(s) for your print design

25.5" wide x 22.75" high. Round shape with straight line bottom area.

What is your industry?

Retailing

Describe the target audience for your print design

18-24 year old college students.

What 3 things would you like to communicate to your audience through your print design?

Two New Yogurt Flavors: (double sided merchandising piece)
Pomegranate-Raspberry (Fat Free)
Red Velvet Cake

What print design styles do you like?

www.pinkberry.com
www.jambajuice.com

What colors do you want to see in your print design?

Colors that go with the yogurt flavors.

What colors do you NOT want to see in your print design?

None

What adjectives should best describe your print design?

Bright, fresh, appetizing,

How will you use the print design?

Cut out circle piece that will attached to a standee that's used in store. Circle area must act as a top to the cup below it. (swirl of yogurt, etc.). Samples are attached.

What content must be included in the print design?

Flavor name, image of flavor (i.e. fruits or cake), yogurt top swirl (so it appears to be the top of the cup below it. Kosher symbol for both, Gluten-Free symbol for Pom-Rasp flavor and "Premium Flavor" icon for the Red Velvet Cake.

Brief updates

25-Jul-13 3 p.m. GMT
The buyer has uploaded a new file in this project. You can download that file in the DETAILS tab.
25-Jul-13 3:58 p.m. GMT
The buyer has uploaded a new file in this project. You can download that file in the DETAILS tab.
25-Jul-13 9:06 p.m. GMT
The buyer has uploaded a new file in this project. You can download that file in the DETAILS tab.