theothrknd has picked a winning

For $300 they received 139 concepts from 17 designers!

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Dates

Starts:29-Mar-13 11:48 p.m. GMT

Ends:11-Apr-13 11:48 p.m. GMT

Awards

Award 1: $300, was awarded to JMJ

Formats

,

Contract

Preview: crowdSPRING Contract

Materials

File 1: cashcars.jpg (214.7 KB)

Uploaded on 29-Mar-13 11:36 p.m. GMT

File 2: cash2.jpg (11.4 KB)

Uploaded on 29-Mar-13 11:36 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Archibald's

What do you do?

We sell cars

How many pages of print design do you need?

We simply need a banner to put on the street letting people in passing cars know that we pay cash for cars.

List the size requirement(s) for your print design

This is going to be a banner and also used as an image on our website. As far as the banner goes, it will be 120" x 48" and the website photo in pixels must be 910 x 300 (width x height).

What is your industry?

Other

Describe the target audience for your print design

Anyone who owns a vehicle and might sell it someday.

What 3 things would you like to communicate to your audience through your print design?

We simply need to get the point across to passing traffic that we will in fact buy the car they want to sell.

What print design styles do you like?

What we need is an image of a pretty girl holding a clipboard to her chest with one arm and holding a lot of hundred dollar bills fanned out with the other. Pushing the money forward. Smiling of course. We would like to see our logo on the clipboard as well. That needs to be on one side. The other should have a vehicle in the background that is nondescript, and appearing like she just bought it maybe? Or just sold it? You get the picture... The other side needs in large type the following statement "We will buy your car", and our phone number of 509-737-1199

What colors do you want to see in your print design?

whatever looks the best to the passers by. Not really specific with the exception of our log that is always in blue.

What colors do you NOT want to see in your print design?

Neon

What adjectives should best describe your print design?

fun, vivid, attractive, tasteful.

How will you use the print design?

As stated, it will be printed on a banner and used as a home page photo at our website.

What content must be included in the print design?

We need the pretty woman photo, and the rest is up to you as the creative wizard. Just make it amazing and we will choose you. As far as our logo on the clipboard, Our logo is simply our name (Archibald's) using the font named "harlow solid italic" So easy for you to replicate..

Brief updates

30-Mar-13 7:30 p.m. GMT
It appears there is some confusion on what we are looking for. We have found a website that has an image of the female we want. Notice how she is holding a clipboard, smiling and giving a thumbs up? As hitch hiking is not allowed on our street, we want to have cash in hand and no thumb in the air. Here is the link. Look fast as the flash movie changes fast and the image cycles by.

http://www.masanousa.com/
1-Apr-13 6:44 p.m. GMT
It appears that we are not communicating what we need. While the submissions we are getting are good, they are missing the mark. We simply need what we stated earlier. You can try a submission without a vehicle or use a car image from our website to avoid copyright issues. Www.archibalds.net.
4-Apr-13 6:46 p.m. GMT
Update! It appears that nobody is finding an image of a nice girl with cash in one hand and a clipboard in the other. It maybe important to note, the reason we were looking for the clipboard is to find a way to place our logo on the image and make it appear that the girl really was here when her photo was taken. It also protects our image from the other dealers who steal our photos and are not smart enough to remove the logo from the image. So, armed with that information, maybe you all can get creative and come up with something amazing... Thanks to all who have contributed so far, we will leave honest feedback in an effort to make this a win win.