Book Cover for Plus Size Winter Style Book
a print design project by fashionfox

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Plus-Size-Magazine.com

What do you do?

Plus-Size-Magazine.com is a plus size fashion news website for curvy women, as well as for big and tall men. We bring unique contents to our readers, with exclusive interviews with brand designers, fashion deals to save money on plus size clothing and style advice to look great.
This design is for the cover of our new Kindle book about how to look great in Winter when one is curvy woman.

How many pages of print design do you need?

2 (English version and French version: same design, different text)

List the size requirement(s) for your print design

This a book cover for a Kindle book.
Here's what Amazon.com says:
Requirements for the size of your cover art have an ideal height/width ration of 1.6, this means:
• A minimum of 625 pixels on the shortest side and 1000 pixels on the longest side
• For best quality, your image would be 1563 pixels on the shortest side and 2500 pixels on the longest side

What is your industry?

Publishing and Media

Describe the target audience for your print design

Target audience is made of US females, aged 25 to 60. They are curvy and wear plus size clothing. They like fashion, but fashion does not seem to like them, as most stores do not cater to their size. Most fashion magazines do not address their needs either. Their income is average or slightly lower than average.

What 3 things would you like to communicate to your audience through your print design?

- Finally a style book for curvy women
- It's Easy to look great in the Winter by following our advice
- Looking stylish during the Winter does not have to be expensive, this book gives pragmatic advice than the everyday woman can use.

What print design styles do you like?

This book is non-fiction. It is a how-to guide.
Here are some covers we like:
http://www.amazon.com/Evening-Gowns-Bible-Plus-...
http://bookcoverarchive.com/book/the_great_brai...
http://www.amazon.com/Frumpy-Fabulous-Flaunting...
http://bookcoverarchive.com/book/rebound

What colors do you want to see in your print design?

As you see fit

What colors do you NOT want to see in your print design?

As you see fit

What adjectives should best describe your print design?

Impactful, Useful, Pragmatic, For Women, Stylish

How will you use the print design?

This book cover for our new Kindle Book. This a how-to guide to help curvy women look great during the Winter They get advice according to their body shapes, according to the place they are going to (at work, on the ski slopes, etc.) Advice on how to spend less, with ways to accessorize a dress, even to knit some warm clothing.

What content must be included in the print design?

Book Title: "Winter Style: A curvy woman's guide to wearing hot plus size clothing in the cold"
Sub-title: "How to choose the right plus size clothes to look great in Winter, in the city as well as on ski slopes. Useful advice, from knitwear to undergarments, as well as wide-fitting Winter boots ".

Collection: "A Plus-Size-Magazine.com series".

Our website logo.