Organization Skills for the Overwhelmed
a print design project by RheaC

Creative brief

Business Name

National Seminars Training

What do you do?

Provide employee development and training

How many pages of print design do you need?

Cover only

List the size requirement(s) for your print design

8.25 x 10.875, with .25 for bleeds

What is your industry?

Education and Universities

Describe the target audience for your print design

Training Directors, Management, Executives

What 3 things would you like to communicate to your audience through your print design?

1. National Seminars Training can provide expert-led training solutions that target your core competencies
2. A training solution from National Seminars Training is a great value and will positively impact your organization.

What print design styles do you like?

clean, contemporary

What colors do you want to see in your print design?

n/a

What colors do you NOT want to see in your print design?

n/a

What adjectives should best describe your print design?

Professional, reliable, trust-worthy, enterprising, dynamic, affordable

How will you use the print design?

direct mail

What content must be included in the print design?

logo in upper left-hand corner, cover copy attached. Layered psd file, not illustrator