mcbergsma has picked a winning print design

For $450 they received 49 design concepts from 10 designers!

Over 40,000 small businesses - and some big ones - trust crowdSPRING with custom logo design, web design and writing services. 96% of them would recommend that you try us too.

Find out more
Dates

Starts:23-Nov-12 7:33 p.m. GMT

Ends:5-Dec-12 7:33 p.m. GMT

Awards

Award 1: $450, was awarded to chinyii...

Formats

JPG, Vector EPS, PPTX (IF POSSIBLE)

Contract

Preview: crowdSPRING Contract

Materials

File 1: IMI_International_blue... (11.7 KB)

Uploaded on 23-Nov-12 7:32 p.m. GMT

File 2: IMI_International_whit... (11.5 KB)

Uploaded on 23-Nov-12 7:32 p.m. GMT

Creative brief

Business Name

IMI International

What do you do?

Market Research and Consulting

How many pages of print design do you need?

1

List the size requirement(s) for your print design

Standard letter (US) 8.5"x11"

What is your industry?

Consulting and Professional Services

Describe the target audience for your print design

Professional marketers and consultants

What 3 things would you like to communicate to your audience through your print design?

Intelligent, Informative, Global. Plus the one "key message", a focal point, single sentence with the key insight in the document.

What print design styles do you like?

Anything clean, and professional looking.

What colors do you want to see in your print design?

Blue (same as our logo), White, Grey

What colors do you NOT want to see in your print design?

Nothing.

What adjectives should best describe your print design?

Smart, Clean, To the point

How will you use the print design?

We will write short case studies on the design. We'd like to have it delivered or converted into a powerpoint slide, so we can easily modify the text and save as PDF.

What content must be included in the print design?

The design must include space for the following, not necessarily in this order, these are just the elements and their general length / dimension.

TITLE
AUTHOR
INTRO (~50 words)

3 Sections:
THE SITUATION (~50 words)
THE APPROACH AND RESULT (~50 words)
THE TAKEAWAY (~50 words)

1-2 of the sections may also include a chart (bar or line), so needs to be easy to move text up or down on the page to accommodate. We need a color palette for the chart.

KEY TAKEAWAY HIGHLIGHT - We will sum up the single takeaway into 1 short sentence. This may or may not be in every document, but we need a place and way or showing this.

CONTACT INFORMATION - Include the contact details for the Author.

ABOUT US - ~20 words. Just a brief description of who we are.

We will have a logo tailored to this project, which will be called "IMI Brief Case Studies", we'd also like to include our logo (attached) and for the whole project to have a "global" feel, as we are a global company.