The Fast Track to Your Ideal Job
a CreateSpace book project by ScottLangmack

Creative brief

Author's Name

Scott F. Langmack

Synopsis

The conventional wisdom is that it is hard to get a job, and as such, people who are currently in jobs hold on to their job even if they hate it, as the fear of losing a job is one of the most terrifying things. People who are not in jobs struggle to find a job, because they actually practice all the wrong things when conducting a search. By showing people how hiring really works, how career sites really work, how to work with Recruiters, and how to enable your network to actively work to bring great jobs to you, job finding becomes easy, energetic, and even fun. When you know that job finding is easy, you then know that you should never settle for any job that is less than ideal. You then know that the riskiest thing you can do is to stay in a job that does not inspire you, as you do no produce your best work, and as such you limit all your potential.

Size Info

Trim size: 6" x 9",
Page count: 175,
Interior type: Black and White,
Page color: White,
Spine width: 0.394"

Who are your readers?

White collar workers between 21 and 60

What 3 things would you like to communicate to your readers with this design?

Positive energy, ease, action

What colors do you want to see in your design?

Blue look to bluechipexec.com for some style elements. This book is the depth behind the jobsite that automates all the hard work and makes it easy to find a job

What colors do you NOT want to see in your design?

nothing is tabu

Describe the style(s) you like (traditional, modern, etc.)

this should be somewhat modern, current, as it relates to a web site and the intersection of digital world and people. The overarching theme is that you need to let the computers do the hard work, and you need to spend your time with people, not computers. Nobody ever got a job from a computer.

What content must be included in your design?

The Fast Track to Your Ideal Job
When job finding is easy, your ideal job is within reach
Scott F. Langmack

NOTE: Please leave space for a 2" by 1.2" white box in the lower right-hand corner of the book's back cover for the ISBN barcode. Images or text in the barcode location will be covered when the book is printed. Make sure you don't have any important elements where the barcode will be placed. Visit CreateSpace for more tips on book cover sizing and requirements.