For $350 they received 34 design concepts from 7 designers!
Starts:24-Oct-13 3:35 p.m. GMT
Ends:1-Nov-13 2:25 p.m. GMT
Award 1: $350, was awarded to Kaiza
JPG, Vector EPS
Preview: crowdSPRING Contract
Rapid DNA test for CYP2C19. Sold to cardiologists and lab directors.
4 pages including front and back covers
Letter size (8.5x11) paper folded in half to 4.25x5.5
Health Care and Biotech
Target audience is head cardiology/cardiologists/director cath labs/lab managers. They are more often male and typically 40+ in age. They like communication to be brief, concise and to the point.
Rapid DNA test. Importance of testing. Accuracy of test.
Simple, clean design. Minimal text.
Blue (from website), white, grey.
Simple, clean, really awesome.
As a leave-behind brochure for cardiologist and lab directors
Content should be taken from the website product page:
Please include all content boxes EXCEPT black box with demo video link and interface box.
Cover should resemble the top of the page with a picture of the system, logo and tagline (Sample to result. DNA on demand). Please also include the part that says it is FDA cleared just below the system.
Overall the look and feel should be very similar to the website.