The ad was designed to commemorate The Record's 110th anniversary. The idea was to show a copy of the very first edition (5 June 1895) alongside a copy of the 5 June 2005 edition. The 2005 image came from a pdf of the front page. The only image we could find of the 1895 edition was a small, grayscale, half-toned image in a book. So I scanned the image at a very high resolution, cleaned up the edges a bit, and applied a duotone. I also had to approximate the size of an 1895 broadsheet relative to the smaller size of the modern-day paper. Actual ad size: 11.625" x 21"
Category: Print Design