Dates

Starts:28-Mar-14 7:20 p.m. GMT

Ends:1-Apr-14 7:20 p.m. GMT

Awards

Award 1: $479

Formats

Contract

Preview: crowdSPRING Contract

Materials
Download all materials

or you can download one by one below:

File 1: supersilk_wvibrastrait... (119.9 KB)

Uploaded on 28-Mar-14 6:43 p.m. GMT

File 2: SuperSilk_Logo.eps (1.8 MB)

Uploaded on 28-Mar-14 6:46 p.m. GMT

File 3: products.png (563.3 KB)

Uploaded on 29-Mar-14 3:14 a.m. GMT

File 4: Free-Bottle-Clear-Tota... (47.7 KB)

Uploaded on 29-Mar-14 3:15 a.m. GMT

File 5: image.php.jpeg (34.5 KB)

Uploaded on 29-Mar-14 3:15 a.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Supersilk

What do you do?

We are a hair care company. Our in-salon smoothing system is positioned as "affordable luxury." It is designed to transform curly, frizzy hair into SILKY, SMOOTH, GORGEOUS hair for 8-12 weeks.

How many packages do you need designed?

3 packages: Shampoo bottle, Rinse-Out Conditioner bottle, And a Supersilk System Gift Box (containing shampoo, conditioner, leave in treatment, 8x Protein Spray & Vibrastrait Flat Iron)

List the size requirement(s) for your packaging design.

We are changing the sizes of the bottles for the Shampoo, Conditioner, Leave in Treatment & 8x Protein Spray. The sizes indicated in the photo attached are significantly smaller than the ones we are creating.

Shampoo 24 oz.
Rinse Out Conditioner 24 oz.
Gift Box would be similar to these boxes from Dry Bar (See http://shop.thedrybar.com/collections/sets-and-...)
The gift box will hold:
10 oz shampoo
10 oz rinse out conditioner
4 0z. Leave in Treatment
4 oz 8x Protein Spray
Vibrastrait Flat Iron (see photo attached.)

What is your industry?

Retailing

How fragile are the products to be included in the packaging?

Not fragile per say, but should be handled with some care anyway.

Describe the target audience for your packaging design

Women (ages 26-45)

What 3 things would you like to communicate to your audience through your packaging design?

elegance, sophistication, beauty

What packaging design styles do you like?

We are open to new bottle designs. We do not have a specific bottle design in mind.
We do like a box set similar to the one from Dry Bar http://shop.thedrybar.com/collections/sets-and-...
But we are open to other Supersilk Smoothing System box set or bundle ideas as well (so long as they include all the products listed above).

What adjectives should best describe your packaging design?

elegant, beautiful, sophisticated.

Do you have additional info or links you'd like to share?

We have included a photo of our current products.
The iron will have purple accents instead of green.
We want to use the purple color in the packaging. But it could be a different hue...
The new logo is included here too.
We would like to create alternative bottle shapes and sizes for the shampoo and conditioner. The Leave In Treatment Packaging can be changed too as long it is in a Tube style bottle.

Brief updates

29-Mar-14 3:14 a.m. GMT
The buyer has uploaded a new file in this project. You can download that file in the DETAILS tab.
29-Mar-14 3:15 a.m. GMT
The buyer has uploaded a new file in this project. You can download that file in the DETAILS tab.
29-Mar-14 3:15 a.m. GMT
The buyer has uploaded a new file in this project. You can download that file in the DETAILS tab.
29-Mar-14 3:16 a.m. GMT
I have uploaded bottle designs we like...
1-Apr-14 7:45 p.m. GMT
Hi all,

We just wanted to let you know that the buyer in this project has requested a refund. And, because we offer Buyers a money back guarantee, sometimes we have to make good on that promise.

Thanks so much for your efforts and creativity.

The cS crew