yu138086 has picked a winning package graphics design

For $1000 they received 100 design concepts from 21 designers!

  • Award 1
    TWO3 by IwonaPiwonia

Over 40,000 of the world's best entrepreneurs and small businesses trust crowdSPRING with custom logo design, web design and writing services. 96% of them recommend that you try us too.

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Dates

Starts:23-May-13 1:36 p.m. GMT

Ends:7-Jun-13 1:36 p.m. GMT

Awards

Award 1: $1000, was awarded to IwonaPi...

Formats

JPG, Vector EPS, AI (vector based), PSD

Contract

Preview: crowdSPRING Contract

Materials

File 1: WinnersLogo.jpg (6.9 KB)

Uploaded on 29-May-13 4:38 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Winners Nutrition

What do you do?

Manufacture nutritional supplements.

How many sides of the package require graphics design?

One side

List the size requirement(s) for your package graphics design

Various... will be supplied to winning designer.

What is your industry?

Health Care and Biotech

Describe the target audience for your package graphics

Athletes and anyone who takes nutritional supplements for well-being. Male and female of any age.

What 3 things would you like to communicate to your audience through your package graphics design?

product name and benefits, nutritional facts, instructions on how to take.

What package graphics design styles do you like?

1) Sports Nutrition Supplements... All labels will have different text and colors on the same template.
http://www.optimumnutrition.com/
http://musclepharm.com/
http://www.cellucor.com/
http://www.betancourtnutrition.com/
http://www.universalnutrition.com/
http://www.dymatize.com/
http://www.usn.co.uk

2) Health & Wellness Supplements... All labels will have different text and colors on the same template.
http://betancourtessentials.com/
http://www.vitacost.com/vitacost-synergy-once-d...
http://www.simplysupplements.net/
http://www.lef.org/search/health-goal.anti-agin...
http://www.hammernutrition.com
http://www.usn.co.za/product/wellness/wellness-...

The design should be simple, yet professional and “tie in” both lines. In other words, your design should relate them somehow.

What colors do you want to see in your package graphics design?

The color of the bottles and caps will be white so the colors you choose must be compliment this. The logo color is red and light blue with white lettering similar to this logo…

http://www.brocku.ca/sites/default/files/Shoppe...

See www.hammernutrition.com to see how colors can effectively be used on plain white bottles. thier seems kinda of bland but they are effective.

What colors do you NOT want to see in your package graphics design?

feminine colors such as pink, etc.

NO “wacky/funky/busy/crazy” designs

What adjectives should best describe your package graphics design?

Quality, Potency, Effectiveness

What content must be included in the package graphics design?

logo, product name, bar code, nutrition facts chart, various text >> all will be supplied to winning designer.

Do you have additional info or links you'd like to share?

Labels for these 26 products must create a strong brand identity for them. The products are 1) sports nutrition supplements and 2) health & wellness supplements.

Initially, I want to see a general design concept. Once I pick the winning design, I will supply added details such as product names, nutrition fact chart, bar codes, text, etc to be incorporated onto the labels.

The labels have various sizes so you will have to dimension your design to them. I will give the winning designer the dimensions. For the initial design concept however, you can create it without any dimension.

Thank You & Regards.

Brief updates

23-May-13 4:24 p.m. GMT
Design style should be clean, contemporary/modern, exciting, and creative

NO Neon or Yellow Colors.
29-May-13 4:38 p.m. GMT
The buyer has uploaded a new file in this project. You can download that file in the DETAILS tab.
29-May-13 4:40 p.m. GMT
Logo has now been uploaded. It should appear centered on top just like products in www.hammernutrition.com
29-May-13 7:21 p.m. GMT
Just to reiterate, you are designing one (1) label for the Sports Nutrition line which has 13 products and one (1) label for the Health and Wellness line, which also has 13 products. They should be similar to each other in color and design but they must differentiate both product lines.

The same Sports Nutrition template will be used for the SN products and the H&W; template will be used for the H&W; products. The only thing that will change on the templates is the text.
30-May-13 4:08 a.m. GMT
When you submit your work, please wrap your design around a white bottle so I can see how it will look against it. Thanks