For $1000 they received 96 writing concepts from 31 designers!
Starts:4-Mar-13 5:59 p.m. GMT
Ends:20-Mar-13 4:59 p.m. GMT
Award 1: $500, was awarded to AmeriPa...
Award 2: $250, was awarded to netizen...
Award 3: $250, was awarded to balgoe
Preview: crowdSPRING Contract
There are no materials for this project.
crowdSPRING is curious to see what kind of advertising creativity we have in the community, so we are launching this project to see what you all can do.YOUR CHALLENGE: Create a "campaign pitch" for the US Congress as the "client."
As we know Congress's approval ratings are under 15% and they could use some help improving their image through creative advertising, marketing, PR, social media, etc. Basically we will ask participants to help them to improve their brand image through a campaign. We are looking for entire creative campaigns, or partial campaigns – anything really: print ads, mailers, internet campaigns, social media, stunts, PR wherever your imagination takes you!
Advertising and Marketing
We are asking participants to submit any ideas you want as part of your pitch such as:
Ideas for TV commercials
Ideas for social media
Ideas for stunts or PR
Ideas for radio copy
Ideas for print ads or email blasts
We want written ideas, visual ideas, anything: you can submit drawings, graphics, anything. Just pitch it the way you think best communicates your idea. Go crazy, get creative, wow us with your most wonderful ideas!
The US Congress must have some redeeming qualities. We challenge you to find a way to give hope to citizens of the world that they are not all that bad. Seriously, help us to help them to help everyone!
Television, internet, print, theater, dance, guerrilla street art and mobile devices. You name it - let's use it.
We are flexible here.
You can choose to pitch one or two of the suggestions above, come up with a completely new concept, or make an all-inclusive pitch.
The content can be all written or you can include images, drawings, story boards, etc. Entries are to be submitted as a PDF, and please be sure to use a font that is clear and large enough to read easily.
We are wide open to your creativity. We would love to see all sorts of approaches as long as it meets the goal of elevating people's opinion of our Congress.
There is no set requirement for the length in words or pages.
Here is some information about The United States Congress to get you started: