Background: This Lady’s is a small-batch, artisan food company providing unique, hand-crafted, convenient hors d'oeuvres and snack items like Small-Batch Bourbon Pecans and Rosemary Cashews.
Tone or Keywords: Artisan. Casually elegant. Confident, but not arrogant. Anchored in the classics but thoroughly contemporary.
Stylistic Preferences: Simple, casually elegant, minimalist. The product on the shelf should almost “jump out at you”. The product packaging should stop, engage, and sell to the consumer. Artisan. Casually elegant. Confident, but not arrogant. Anchored in the classics but thoroughly contemporary.
Typographic Considerations: Typography should be somewhat bolder and not necessarily all thin or script. A combination of bold/thin or bold/script may work well to convey “casually elegant”.
Color Considerations: White, gray, and one other color. Colors could be soft or muted, but not pastel.
The logo will be primarily used on packaging of upscale snack items like bags of bourbon pecans and rosemary cashews. We'd love to stay away from the "knives and forks" cliche as this invokes a coffee shop or diner.
9-Jul-14 6:04 p.m.GMT
I'm extending the deadline to give a few more creatives the chance to participate.