Dates

Starts:1-Jul-14 7:08 p.m. GMT

Ends:8-Jul-14 3:13 p.m. GMT

Awards

Award 1: $349

Formats

JPG, Vector EPS, AI (vector based), PDF

Contract

Preview: crowdSPRING Contract

Materials

File 1: Logo_for_Similar_Produ... (94.6 KB)

Uploaded on 1-Jul-14 6:41 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

What is the exact name you would like in your logo?

Stingray

What is your industry?

Retailing

What are the top 3 things you would like to communicate through your logo?

1. This needs to be a masculine image, but believable/accessible to women. This product will be marketed to men who work with their hands, but since it is a retail item, there will be times that women will be purchasing them. With that said, the market is still MEN.

2. Speed, efficiency, aggressive. We need to convey the idea that if there's something in your swimming pool- leaves, rocks, debris, coins, BB's, you name it- the Stingray net will get it out FAST and EASY!

3. Professional Quality. This product is not some cheapie pool toy; it's STRONG and EFFECTIVE. Retail customers want PROFESSIONAL tools for their pools, and they need to believe that they're getting a professional tool when they buy this. Moreover, many professionals will also use this tool, so it needs to be believable to the pros, too.

What logo styles do you like (image + text, image only, text only, etc.)

Image + text. Image of a stingray with the name "Stingray" included. [I put quotation marks here, but they should not be used in the artwork]

Do you have any other info or links you want to share?

Attached is a Word doc containing an image of another logo we use for a different product line that we make. Keeping the new Stingray logo within the same theme is preferred.

This logo is for a net to remove leaves from swimming pools, as well as other pool cleaning tools such as the pole, brush, test kit, etc.

Think tough tools for cleaning pools!

Brief updates

2-Jul-14 3:14 a.m. GMT
THIS NEEDS TO BE A WHITE ON BLACK IMAGE. Sorry for failing to mention that in the job description!