kujali has picked winning logo designs

For $400 they received 471 design concepts from 90 designers!

  • Award 1
    kujali_Brand2 by sheffgraph
  • Award 2
    kujali by TerryBogard

Over 40,000 of the world's best entrepreneurs and small businesses trust crowdSPRING with custom logo design, web design and writing services. 96% of them recommend that you try us too.

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Dates

Starts:19-Feb-13 4:16 p.m. GMT

Ends:1-Mar-13 11:59 p.m. GMT

Awards

Award 1: $200, was awarded to sheffgr...

Award 2: $200, was awarded to TerryBo...

Formats

JPG, Vector EPS, AI (vector based)

Contract

Preview: crowdSPRING Contract

Materials

File 1: virgin-logo.jpg (14.4 KB)

Uploaded on 19-Feb-13 4:01 p.m. GMT

File 2: Toms-Logo.jpg (37.9 KB)

Uploaded on 19-Feb-13 4:02 p.m. GMT

File 3: innocent_logo.jpg (146.9 KB)

Uploaded on 19-Feb-13 4:02 p.m. GMT

File 4: earth_red.jpeg (269.2 KB)

Uploaded on 19-Feb-13 8:51 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

What is the exact name you would like in your logo?

kujali

What is your industry?

Retailing

What are the top 3 things you would like to communicate through your logo?

Quality
- We produce high quality, stylish products that do good. Our logo will be used on the products we create.

Care
- This is the ethos of our company. Every product we sell provides a tangible benefit to people in need.

Style
- A stylish, fresh new company creating amazing products.

What logo styles do you like (image + text, image only, text only, etc.)

www.toms.com - A strong, distinctive logo.
www.innocentdrinks.co.uk - The logo sits perfectly with the brand name.
www.joinred.com - We like the strength of the Product Red logo and brand name.
www.virgin.com - We like the simplicity of the virgin logo and its ability to be applied across many different markets / products.

Do you have any other info or links you want to share?

The logo should be strong, distinctive, timeless and unique.

The logo should work as well in black and white as it does in colour.

Kujali means 'to care for' in Swahili. This is the ethos of our company. Every product we sell provides a tangible benefit to people in need.

Our target market is 21 - 35 year olds, both male and female. They are fashion led conscious consumers, looking to help make a difference through the products they buy and companies they support.

The Kujali brand name and logo will initially be used on designer iPad cases but needs to be able to be applied across many different products in the future.

Brief updates

19-Feb-13 8:51 p.m. GMT
The buyer has uploaded a new file in this project. You can download that file in the DETAILS tab.
19-Feb-13 8:57 p.m. GMT
We like the thought of an earth red colour (see earth_red.jpeg in Materials) to be used as a background colour (open to other colours also, just a suggestion).

We would like the logo to be made up of an icon and typeface (think Apple / Nike) or if it can encompass both, great! (like Toms-Logo.jpeg - a flag and a logo all in one).

The typeface used should be strong and easily read in small print. The logo will be embossed onto iPad cases so it needs to be really clear.
25-Feb-13 12:16 p.m. GMT
We are extending our project to Friday 1st March as we have received a high number of excellent creatives. This is to allow our focus groups a little more time to help provide feedback as well as providing new creatives a chance to submit a design.

Thanks to all of you who have submitted, the standard has been excellent and we look forward to working with one of you :)