For $200 they received 106 design concepts from 20 designers!
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Starts:17-Feb-13 2:49 a.m. GMT
Ends:28-Feb-13 11:59 p.m. GMT
Award 1: $200, was awarded to MashaM
JPG, Vector EPS, Layered PSD, AI (vector based), GIF, PNG
Preview: crowdSPRING Contract
Food and Beverage
1. artisanal approach to food
3. approachable, cozy, comfortable
6. connected to the community but also the world
Simple, predominantly text
We intend to focus equally on gelato and crepes. Our business is open year round. We need a logo that is fitting for all seasons.
We prefer simplicity. Our current color pallet is sage and lemon, but we are open to other colors. Buona Terra means good earth, but we want to make sure the colors represent both of our offerings being gelato and crepes, but also ties back to “Good Earth”.
Who is our Primary Consumer:
Female, well travelled, open to new ideas, self aware, health conscious, knows self, social, outgoing, affluent, community focused, sophisticated, cultured.
Laurie is a 34 female who lives by the city square, she is a young professional in the corporate world. She is health conscious and active, who loves and respects food for its substance. She eats a balanced diet and “eats to live versus lives to eat.” In her free time she gives back to her community, and stays active. She’s well travelled, has experienced authentic Gelato in Italy and tried Crepes in France. She has a young family and is focused on providing a wholesome upbringing. She likes to read New York Times Best Seller non-fiction.