PromaxBDA Station Summit Logo
a logo project by promaxbdashawn

Creative brief

What is the exact name you would like in your logo?

PromaxBDA Station Summit

What is your industry?

Advertising and Marketing

What are the top 3 things you would like to communicate through your logo?

Audience: Creative Service Executives, Marketing Executives and Promotions Executives from local stations across the country as well as their network counterparts, syndication and creative partners.

The 2013 PromaxBDA Station Summit is where networks, station groups, syndicators, and local broadcasters, discuss, dialogue and debate the issues, trends and emerging business opportunities driving success in local television.

The Station Summit is comprised of 4 days of meetings, sessions and networking:
June 25 – AFFILIATE DAY
ABC, CBS, FOX, NBC, Telemundo AND The CW Networks will be hosting major Affiliate Marketing meetings in conjunction with the Summit.
June 26 – STUDIO DAY
A day of meetings between studios and station GMs, marketing, promotion and creative service executives made up of the presentations and discussions on marketing plans and strategic positioning for new and returning programming.
June 27 – PROMAXBDALOCAL DAY
A day of sessions, speakers and presentations about the creative innovations, technological advances and new revenue opportunities driving success in the local media landscape.
June 28 – STATION GROUP DAY
Closed meetings with up to 12 station groups take place on this day.

Word "PromaxBDA" must be incorporated into logo

What logo styles do you like (image + text, image only, text only, etc.)

Image plus text.
Open to text only

Do you have any other info or links you want to share?

Using the existing logos as starting points, create fresh feeling logo for the 2013 Station Summit and keeping in mind that this will be translated for both print and on-screen.

Open to new colors. Does not have to use same colors. Think re-brand.

We can get rid of the dots.