Belindavanal... has picked a winning

For $200 they received 113 concepts from 33 designers!

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Dates

Starts:1-Feb-13 10:34 a.m. GMT

Ends:8-Feb-13 10:34 a.m. GMT

Awards

Award 1: $200, was awarded to PlusDes...

Formats

JPG, Vector EPS

Contract

Preview: crowdSPRING Contract

Materials

There are no materials for this project.

Creative brief

The buyer added updates to the brief. Read them.

What is the exact name you would like in your logo?

Paper Pearl

What is your industry?

Other

What are the top 3 things you would like to communicate through your logo?

Contemporary/Avant Garde/a little bit funky, maybe with a slight industrial edge
Creative, unique
Beauty


What logo styles do you like (image + text, image only, text only, etc.)

I am very open - inspire me! I promise to respond early to all entries to help guide the design process. gestions. So early roughs would be fine if you want feedback on some rough suggestions before putting too much work in.

Please - prefer no conservative scripty italics, olde-worlde shoppe designs, no animated cartoony designs.

Prefer something not too literal - the design has to live in a very contemporary original design-oriented context.

Do you have any other info or links you want to share?

I design, develop, produce, exhibit and sell unique art jewellery and objects, either unique one-off or small series, or limited production runs. My studio will also provide workspace and collaborative opportunities for other jewellers and silversmiths.

My customers will be the kind of people who attend art exhibitions openings with their wallets open - men and women, probably 30+, with a passion for art and design and the money to spend on it, either occasionally (one-off exibition work) or regularly (small run production work). Who are more likely to wear an unusual one-off work of art than an item from a traditional jewellery shop.

I would like to be a small fish in this bigger sea:

Gray Street Workshop www.graystreetworkshop.com.au/
Jam Factory http://www.jamfactory.com.au/
Zu Design http://www.zudesign.com.au/
Square Peg Studios http://www.squarepegstudios.com.au/
Gallery Funaki http://galleryfunaki.com.au/gf/

Eventually, the logo design will be used on:

stationery
packaging (imagine ring boxes, necklace boxes etc, stickers to secure tissue wrap)
a retail website
studio aprons
exhibition postcards/invites
exhibition catalogues
a small element of the design will be used to make a hallmark stamp (1.5-3mm high) to

From time to time I aim to bring out limited editions (say 20 of a particular piece) and the packaging would use the logo - or a slight variation of it - along with the title of the edition. So the logo should be flexible enough for a word or 2 to be added before or after or under it for special campaigns and editions.

Sometimes the logo will be printed professionally. Sometimes it will be hand screen-printed (eg onto aprons). So I need a version that will work well in black and white/limited grayscale.

It will be incorporated into a laser cut panel on the gate to my studio.

Other info:
I just spent the summer fitting out the new studio - it has its own access but is part of our sprawling 1867 former schoolhouse/chapel. It's in a funky, inner-city area with an industrial history and a long and vibrant history as a place for artists of all kinds. I am hoping to have open studios - by apointment, regular opening times and special open days and small exhibitions.

I'm an emerging artist and have degrees (2) in jewellery and silversmithing, as well as drawing. This is going to be my year to move from studying into production, marketing and exhibiting, hopefully gathering a few like-minded colleagues along the way.

The name of the studio/practice will be used as the basis for all marketing and communications - website, stationery, submissions to galleries and retailers, exhibition invitations, business cards - etc!

I am in the process of organising professional photos but can provide some amateur ones of my work and the studio if requested.

Brief updates

4-Feb-13 11:19 a.m. GMT
Hi everyone

Firstly, I am very grateful for your suggestions. I have just scored the most recent entries and want to share some general feedback.

I would love to see some suggestions that are a bit more raw (but still well designed) and not necessarily 'smooth'. Mostlythe the designs that are scoring higher are less literal, not trying to depict 3D pearls and paper.

It's important to me that any logo element of the design works well at 3mm high (say 1/8 inch) as well as 30cm (12 inches).

Cheers! Belinda
9-Feb-13 12:20 p.m. GMT
Hi everyone

I just wanted to say to all of you thank you so much for participating. I ended up with several designs with a score of '5' and that made the final decision much more difficult than I expected. So those of you who submitted designs that ranked 4 and 5, thanks for your close attention to the brief and for your wonderful ideas.

Please know that as an emerging artist I would find it impossible to tip you all, but if I could, I would.

Thanks again
Belinda