Logo design for BrightBox Training
a logo project by bbt2013

Creative brief

What is the exact name you would like in your logo?

BrightBox Training

What is your industry?

Software and InfoTech

What are the top 3 things you would like to communicate through your logo?

BrightBox training provides IT and Business training to individuals and organizations. We primarily focus on IT training but do not want to say we only provide it training and exclude business training customers.

Mission Statement: "To be the partner of choice for organizations and individuals seeking to increase efficiency and transform Information Technology from being a hindrance to being an asset."

The logo should communicate the ideas of 1) professionalism and corporate clientele, 2) training or learning, and 3) technology

Our audience will generally be high-tech crowd, so we need a clean, web 2.0 look and something that is visually stunning and memorable, but not over the top. The keywords we want to come to mind when viewing the logo: trust, service, mastery, knowledge, and expertise.

What logo styles do you like (image + text, image only, text only, etc.)

The logo style should be Image+Text or Text Only.

It is to be used on the website and in print (stationary and business cards). Please create as vector graphic and hi-res JPG. Also include how the logo should be placed within a sign blank, the black and white background versions, a version that should be used when the background is not white (transparent).

Our preferred color scheme is blue, but other bright, vibrant colors are fine going along with the BrightBox name.

Do you have any other info or links you want to share?

Here are a few examples of the style of logos that we like:
http://blog.brightbox.co.uk/wp-content/uploads/...
http://blog.vanutsteen.nl/images/uploads/2008/0...
http://brightagency.net/wp-content/uploads/2010...
http://s3.amazonaws.com/logospire/789/original/...