Logo for Exciting Web Start-up
a logo project by bowerm

bowerm has picked a winning logo design

For $330 they received 220 design concepts from 58 designers!

  • Award 1
    1 by monotz

Over 36,000 of the world's best entrepreneurs and small businesses trust crowdSPRING with custom logo design, web design and writing services. 96% of them recommend that you try us too.

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Dates

Starts:24-Jan-13 2:20 p.m. GMT

Ends:6-Feb-13 2:20 p.m. GMT

Awards

Award 1: $330, was awarded to monotz

Formats

Layered PSD, AI (vector based), PNG

Contract

Preview: crowdSPRING Contract

Materials

There are no materials for this project.

Creative brief

The buyer added updates to the brief. Read them.

What is the exact name you would like in your logo?

HonestyBoxx

What is your industry?

Software and InfoTech

What are the top 3 things you would like to communicate through your logo?

• Fresh, energetic and vibrant – we want the brand to be a stark contrast to most professional services companies that tend to be conservative and dull.
• Secure, trusted and reliable – we are handling people’s money and their confidential problems/questions.
• Bold and confident, yet professional.

What logo styles do you like (image + text, image only, text only, etc.)

Text + Image or Text only. We are looking for a simple, clean 2-3 flat colour design. No Complex backgrounds, shadows or fussy gradients.

Here are some logos we like that illustrate what we mean by clean, simple and bold:
http://cdn.designcrowd.com.s3.amazonaws.com/blo...
http://cdn.designcrowd.com.s3.amazonaws.com/blo...
http://cdn.designcrowd.com.s3.amazonaws.com/blo...
http://cdn.designcrowd.com.s3.amazonaws.com/blo...
http://cdn.designcrowd.com.s3.amazonaws.com/blo...
http://cdn.designcrowd.com.s3.amazonaws.com/blo...
http://cdn.designcrowd.com.s3.amazonaws.com/blo...
http://blog.cubesocial.com/wp-content/uploads/2...
http://cdn.designcrowd.com.s3.amazonaws.com/blo...

Colors:
Would like a vivid/energetic colour palette.

We have been using a shade of blue that we like in our prototypes (#00a9e4). Colors similar to this might be a good place to start. Feel free to use contrasting or complementary colours as you choose of course!

Also feel free to try other colours on us. We are not categorically fixed to the blue.

Please do not use pink or purple.

Do you have any other info or links you want to share?

Our target audience is consumers and small businesses.

The HonestyBoxx name comes from the payment model for our website, which is based on the honesty box concept.

Logo must work equally well on black or white background

Logo should still work if rendered at a small size on screen

No overt ‘devil’ or ‘angel’ symbolism please.

One consideration when we review submissions will be how we could use the logo on a mobile app button.

Brief updates

28-Jan-13 9:12 a.m. GMT
Thanks for all the submissions so far. I know we have a bunch of feedback to give. We'll do that towards the end of the day. Thanks for your patience,
1-Feb-13 12:54 p.m. GMT
Thanks for all the designs so far.

One thing I need to add... the logo is for use mainly on screen. We expect will will often have to display it at small heights... perhaps as little as 20 pixels high. Maybe 25 pixels.

This means the logo must primarily be a horizontal layout and must be simple enough to be clearly identifiable at these very small heights.