- Dates
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Starts:11-Jan-13 12:26 a.m. GMT
Ends:17-Jan-13 9:49 p.m. GMT
- Awards
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Award 1: $227
- Formats
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Vector EPS, PNG
- Contract
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Preview: crowdSPRING Contract
- Materials
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There are no materials for this project.
Creative brief
The buyer added updates to the brief. Read them.What is the exact name you would like in your logo?
Inevention
What is your industry?
Other
What are the top 3 things you would like to communicate through your logo?
Inevention helps corporate meeting planners find hotels for their events. 80% of professional planners are middle-aged women, but we don't want to look girly: this is a professional B2B website. Our site is more sophisticated that our competitors', and we call it a concierge. The old way of hotel selection is subjective and relationship-driven. We provide data-driven decision making using a total cost analysis for having the event at each hotel.
Three things to communicate:
- Target professional middle-aged women
- We have better technology than our competitors
- Easy-to-use (events are very complex but we do our best to make it simple)
What logo styles do you like (image + text, image only, text only, etc.)
primarily text (wordmark), maybe with an abstract shape
Do you have any other info or links you want to share?
We've played with using a different color for "event" inside "Inevention" and also using all caps like "InEVENTion" Just some ideas to experiment with; we're not committed to anything yet.
Competition:
http://cvent.com
http://starcite.com
http://zentila.com
http://meetings-conventions.com
http://signup4.com
Brief updates
- 17-Jan-13 9:51 p.m. GMT
- Hi all,
We just wanted to let you know that the buyer in this project has requested a refund. And, because we offer buyers a money back guarantee, sometimes we have to make good on that promise.
To reward the loyal creatives who worked hard on this project and all the others on the site, we've taken the proceeds from this project and used them to fund our monthly cS Awards program. The cS Awards are issued every month based on varying criteria but are a simple way that we give back to the community and reward our creatives.
Thanks so much for participating and see you around the site,
The cS crew
