For $719 they received 186 design concepts from 25 designers!
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Starts: 3-Jul-14 5:48 p.m. GMT
Ends: 17-Jul-14 11:59 p.m. GMT
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Beautiful hotel located in the beautiful Smoky Mountains of Tennessee is in need of a fabulous new logo.
The property is a privately owned and has just spent $7 million dollars on a total renovation. We need a new logo to reflect the tone of this great property. Here are some things for inspiration:
Established family owned hotel brand requesting new logo.
The hotel was built in the 70's.
Location is near a beautiful river. Each room has a private balcony that opens the the river.
The hotel has beautiful landscaping and the architecture is one of an upscale mid century lodge.
Tone - Inspiration:
Mid- Century Modern with a touch of "rustic charm" - but not cabin feel
Think Jackson Hole Wyoming Lodge
Colors warm, inviting - color swatches will be uploaded.
The logo must exemplify the beauty of the mountains and the hotel.
Important we are able to use it vertically and horizontally
We will want to include the "location of the hotel" as a tag ( must be able to work and live along side the logo ( would like to be able to use with or without ( just in case we ever need it to stand alone)
The property is open year round. Rooms are large and very inviting. Hotel has many return visitors and loyal following.
Families and couples are their mix.
Mom is the target and the decision maker for all travel plans.
Link to Website and other inspirational photos and links will be provided in the brief.
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