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TeamGreen3, a USA-based environmental consulting firm specializing identifying sensible, sustainable, waste reduction solutions is seeking corporate logo designs. TeamGreen3 (TG3) delivers "Triple Bottom Line" results for entities seeking to increase productivity while reducing or diverting waste from traditional disposal options such as landfills. TG3 offers alternatives such as composting, recycling, and waste-to-energy options, and other landfill diversion methods.
Hello, again, folks. Thank you all for participating in this logo design contest. This is our first foray into CrowdSpring, though we have used other services with great success in the past. I am hopeful that we will get similar results from this site and from all of you talented artists out there! May I make the following suggestions....
SPELLING a) Spelling Errors will result in an immediate dismissal absent of any comments. CAUTION ON OVERUSED IMAGES b) Over-used references to recycling "arrows" will be dismissed. Please fee free to reference trees, leaves, grass, or energy references, however. ERR ON THE SIDE OF SIMPLE c) Keep the design SIMPLE. Clean, simple fonts. COLORS AND FONTS d) Feel free to use varieties of the color green and mix it with black, white, and shades of yellow or blue.
EXPERIENCED DESIGNERS ONLY Lastly, I do not want to sound harsh, but if you are an inexperienced designer, or one with access to clip art only, please do not participate in this process. If you are not delivering a design that could compare to Nike, BP, Coca-Cola, etc..., please do not issue an attempt.
I know that it takes a long time to put quality designs together, and I know that proper feedback and editing on behalf of the buyer (me) is essential. I promise to do my best to convey what we're seeking. I must say that there are less tools built into this site than others I've used, so it appears that a lot of the brief will be issued by me via text. I will respond to every design in a thoughtful, polite manner.
I look forward to working with you all!
Everyone, Please keep the following in mind:
Our TARGET AUDIENCE and CUSTOMER base is commercial and industrial entities in the United States of America. Our clients are hospitals, hotels, office complexes, factories, warehouses, schools and universities, restaurants, supermarkets, retail chain stores, sports arenas, and government.
Our buyers are equally male and female, college-educated (many with advanced degrees), who are generally keen to modern recycling alternatives. The are more than likely in upper management or ownership positions.
I hope this helps in your design ideas...
Wow. Great responses everyone! I am going to dig through the last round of designs and issue some comments to everyone in a few moments. Many of you have inquired about the significance of the number "3" within our company name, TeamGreen3.
The "3" symbolizes our commitment to delivering a "Triple Bottom Line" ("TBL") both internally and assisting our clients in doing so. If you are not familiar with TBL, Google it, or check out the following reference:
The 'triple bottom line' is rapidly gaining recognition as a framework for measuring business performance.
The phrase was coined by John Elkington, co-founder of the business consultancy SustainAbility, in his 1998 book 'Cannibals with Forks: the Triple Bottom Line of 21st Century Business'.
In its broadest sense, the triple bottom line captures the spectrum of values that organizations must embrace - economic, environmental and social.
In practical terms, triple bottom line accounting means expanding the traditional company reporting framework to take into account not just financial outcomes but also environmental and social performance. The 'triple bottom line' is rapidly gaining recognition as a framework for measuring business performance. The phrase was coined by John Elkington, co-founder of the business consultancy SustainAbility, in his 1998 book 'Cannibals with Forks: the Triple Bottom Line of 21st Century Business'.
In its broadest sense, the triple bottom line captures the spectrum of values that organizations must embrace - economic, environmental and social. In practical terms, triple bottom line accounting means expanding the traditional company reporting framework to take into account not just financial outcomes but also environmental and social performance.
Many of you are nicely incorporating the "3" into the design in a similar sized font at the words TeamGreen. No issue there, except th
Hello again, folks. And thank you for the nearly 200 design entries already! Whew! There are certainly a lot of talented artists around the globe. I'd like to give you some follow up thoughts before you expend any efforts...
* Colors & Letters: Some of you are introducing designs which randomly alternate colors from one letter to another, or groups of letters colored, say, blue, then the rest another color and so on. I am not sure what effect you are seeking by alternating colors **within words**, but to me it confuses the reader. I have made 3 or 4 identical comments to designers that have opted to use this "technique" and I think I might as well go on the record here, so that if you've got such a method in mind, I ask you to REFRAIN from using it in this contest. Thanks!
* Astracts (calling all Salvador Dali fans): Many of you have put yout talents to work by conjuring up unique ways to blend the "T" and the "G" and the "3" into one design. Some of these have been very clever for sure. But all of them have failed to make the cut so far because each one thus far as come off far too confusing in appearance. I don't want to discourage anyone from trying to blend the three into one design, but if you're going down that road, please remember we want SIMPLICITY. If the design is to be effective, the reader can't be lost in s Salvador Dali.