ilhams11 has picked a winning logo and stationery design

For $500 they received 367 design concepts from 38 designers!

  • Award 1
    logo revision 6 by ladydart

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Dates

Starts:9-Jul-13 4:14 a.m. GMT

Ends:30-Jul-13 9:58 p.m. GMT

Awards

Award 1: $500, was awarded to ladydart

Tips

Tip 1: $25, was tipped to podomoro

Tip 2: $30, was tipped to dzadza

Formats

AI (VECTOR BASED),

Contract

Preview: crowdSPRING Contract

Materials

File 1: Packaging_Example.jpeg (1.5 MB)

Uploaded on 8-Jul-13 10:58 p.m. GMT

File 2: Logo_Draft_6.pdf (25.5 KB)

Uploaded on 8-Jul-13 10:59 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Bio Collection LLC

What do you do?

This is a new cosmetic brand for Skin and Hair Care products.

What is the exact name you would like in your logo?

Bio Collection

You'll receive designs for biz cards, letterhead and envelopes.

Understood

What is your industry?

Retailing

Describe the target audience for your logo and stationery

Our target consumer is female, mid-high budget; age 20 to 60 years old, professional and trendy.

What 3 things would you like to communicate to your audience through your logo and stationery?

1) High Quality Product - 2) Luxury Feeling - 3) Stylish Design

The word “Bio” in our brand name means “Beautiful Inside and Out”. It would be great if we can communicate this to our customers.

What logo and stationery styles do you like (text only, image only, text and image, etc.)?

Image + Text - OR - Text Only

What colors do you want to see in your logo and stationery?

Preferably limit to 2 colors.
No preference on color. Once we see the initial entries we will express our color preference.

What colors do you NOT want to see in your logo and stationery?

Please don’t use the color white, as the packaging color will be either white or pearl.
Also, the color green should be limited, as we don’t want our brand to look as though we offer “only” natural products.

What adjectives should best describe your logo and stationery?

Sophisticated but not boring. Easy to remember.

Where will your logo be used (print, website, etc.)?

The logo will be directly printed on small containers (bottles and jars). There is no paper label.

Do you have additional info or links you want to share?

Packaging Info:

The packaging consists of bottles and jars.
The packaging color is white, pearl or frosted.
The pump of the bottles is gold or silver.
The cap is transparent, pearl, white or frosted.
The containers are relatively small, in different sizes: generally they range from 15ml (0.5fl.oz) to 120ml (4fl.oz).
Average Height = 74 mm – Average Diameter = 30mm
Please see the attached picture for an example of the bottle.

The logo and the wording will be directly printed on the container; there is no paper label.

I can’t wait to see your artwork and creativity! Also, I’m attaching a draft of a logo I designed if you need inspiration for this project. Please don’t think you need to use it. I respect your expertise, you are the professional!

NOTE: Please don’t use the name Bio Collection, the slogan “Beautiful Inside and Out” or the draft logo image I provided to you under the name “Logo Draft.pdf” for any work NOT related to the Bio Collection LLC brand or NOT authorized by Bio Collection LLC. Thank you! ☺ Please understand this is to protect my business.





Brief updates

11-Jul-13 2:41 a.m. GMT
Hello Creatives!

You are doing an amazing job and some designs fit my taste better than others; but know that I appreciate every single entry and respect your work.

I noticed that some creatives are focused on a "natural" theme and I wanted to address this so it helps your design entry and I don't waste your time.

We don’t want our brand to look as we offer “only” natural products, SO PLEASE limit the natural aspect off your design, and also please limit the color green.

I'm guessing some of you see the word "BIO" in our brand name and think it's a natural product, but truly "BIO" in our brand means "Beautiful Inside and Out" . :)

So you if you want to include the words "Beautiful Inside and Out" in your design for this project you are welcome to do it!

Thanks a lot and please let me know if you need any more clarification.

You ALL are AMAZING! Thank you

-ilham
21-Jul-13 11:10 p.m. GMT
Hello!

I was traveling out of the country for the past week with limited internet access and didn't have a chance to discuss the entries with my focus group. I have extended the deadline to this week so that I can meet with my focus group, take their comments into consideration, and to make a more reasoned selection of the logo that will be part of my brand forever. I take your work seriously and I look at all the details; therefore this will give you a fair chance to improve your designs based on my (and their) feedback.

Thank you all very much for the hard work, I really value each entry and I value your time.

Best Regards,
Ilham